Cut Nurul Azman, Halida Bahri, Jullimursyida and Adnan 2024. THE INFLUENCE OF BRAND IMAGE ON PRODUCT QUALITY AND PRICE TO PURCHASE DECISIONS BELLA SQUARE SQUARE HIJAB FOR FEMALE STUDENTS FACULTY OF ECONOMICS AND BUSINESS UNIVERSITY MALIKUSSALEH. MORFAI JOURNAL. 4, 3 (Oct. 2024), 780–791. DOI:https://doi.org/10.54443/morfai.v4i3.1951.