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Stifani Emerta Perangin-angin, Endang Sulistya Rini and Erman Munir 2024. BUILDING BRAND AWARENESS THROUGH CONTENT MARKETING IN THE IMPLEMENTATION OF CUSTOMER PATH 5A ON TOUR AGENT PT DOCTOR TRIP INDONESIA. International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS). 4, 3 (Jun. 2024), 679–690. DOI:https://doi.org/10.54443/ijebas.v4i3.1645.