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Mufida Sari; Endang Sulistya Rini; Syafrizal Helmi Situmorang. THE INFLUENCE OF SERVICE INNOVATION AND SELF SERVICE TECHNOLOGY ON E-LOYALTY IN USING CASH BNI MANAGEMENT THROUGH E-SATISFACTION ON PT BANK NEGARA INDONESIA (PERSERO) Tbk. MEDAN BRANCH OFFICE. IJEBAS 2024, 4, 421-442.