ACHMAD AFRIADI TRISATYA; YENI ABSAH; BEBY KARINA F. SEMBIRING. CONSUMER ETHNOCENTRISM EXPLORATION OF BRAND VALUE, BRAND IMAGE, AND PRODUCT BUYING INTENTION INDONESIAN LOCAL FASHION IN GEN Z MEDAN CITY. International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS), [S. l.], v. 3, n. 4, p. 1017–1024, 2023. DOI: 10.54443/ijebas.v3i4.968. Disponível em: https://radjapublika.com/index.php/IJEBAS/article/view/968. Acesso em: 7 jul. 2024.