KEVIN MAULANA. STRENGTHENING BRAND EQUITY THROUGH LOCAL AGENT NETWORKS: EVIDENCE FROM AN INDONESIAN UMRAH TRAVEL. International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS), [S. l.], v. 6, n. 4, p. 2181–2186, 2026. Disponível em: https://radjapublika.com/index.php/IJEBAS/article/view/6106. Acesso em: 19 sep. 2026.