Calvin Sanjaya, Dedy Lazuardi, Brilian Moktar, Caroline, and Florensia. 2026. “THE EFFECT OF DIGITAL MARKETING AND BRAND IMAGE ON PURCHASING DECISIONS FOR UMKM MANISAN BUNDA KEMBAR PRODUCTS”. International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) 6 (6):8829-39. https://radjapublika.com/index.php/IJEBAS/article/view/6662.