Nova Rianti S, and Muhammad Habibi. “EXPLORING GENERATION X AND MILLENNIAL CONSUMER BEHAVIORS REGARDING CREATIVE ECONOMY PRODUCT PROMOTION VIA WHATSAPP IN THE SOCIETY 5.0 ERA”. International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) 5, no. 4 (August 25, 2025): 1739–1745. Accessed November 29, 2025. https://radjapublika.com/index.php/IJEBAS/article/view/3873.