Indah Ardhina Oktaria, Endang Sulistya Rini, Paham Ginting. EFFECT OF SERVICE MARKETING MIX AND SERVICE QUALITY THROUGH CUSTOMER SATISFACTION ON CUSTOMER LOYALTY IN BANK BTPN ZAINUL ARIFIN MEDAN. IJEBAS [Internet]. 2023 Jun. 23 [cited 2024 Jul. 7];3(4):1095-103. Available from: https://radjapublika.com/index.php/IJEBAS/article/view/982