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Found 3 items.

THE EFFECT OF EXPERIENTIAL MARKETING AND PERCEIVED PRICE ON CUSTOMER LOYALTY: THE MEDIATING ROLE OF CUSTOMER SATISFACTION AND REVISIT INTENTION

Syamsul Bahri

3010-3027

2025-12-23

Statistics: 14
THE INFLUENCE OF SERVICE QUALITY, PRICE PERCEPTIONS AND EXPERIENTIAL MARKETING ON WORLD OF MOUTH IN MANDIRI BINA PRESTASI UNIVERSITY (UMBP) STUDENTS

Christy Ardelia Tarigan , Sugih Arto Pujangkoro , Rulianda Purnomo Wibowo

1445-1454

2023-07-30

Statistics: 205
EFFECT OF BRAND IDENTITY AND LIFESTYLE ON PURCHASING DECISIONS WITH EXPERIENTIAL BUYING AS MODERATING IN BABY BOOMERS IN MEDAN CITY RESTAURANTS

Yessi Haidiani Putri , Beby Karina Fawzeea Sembiring , Yeni Absah

589-600

2022-08-31

Statistics: 338

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