Hadist Fadhillah et al. 2025. THE EFFECT OF GREEN SUPPLY CHAIN MANAGEMENT PRACTICES ON CONSUMER WILLINGNESS TO PAY MORE: AN ANALYSIS OF THE ROLE OF MEDIATION AND MODERATION. Multidiciplinary Output Research For Actual and International Issue (MORFAI). 6, 1 (Dec. 2025), 139–149. DOI:https://doi.org/10.5281/zenodo.18553890.