Erlina Desi Purwanti et al. 2025. CONTENT AS A GROWTH ENGINE: MANAGING STRATEGY, PRODUCTION, AND DISTRIBUTION AT SCALE. Multidiciplinary Output Research For Actual and International Issue (MORFAI). 6, 1 (Dec. 2025), 1290–1298. DOI:https://doi.org/10.5281/zenodo.18639967.