SARAH MADANIAH; ARLINA NURBAITY LUBIS; ENDANG SULISTYA RINI. ANALYZING THE EFFECTS OF OMNICHANNEL STRATEGY AND CUSTOMER EXPERIENCE ON LOYALTY: THE MEDIATING ROLE OF CUSTOMER SATISFACTION. Multidiciplinary Output Research For Actual and International Issue (MORFAI), [S. l.], v. 5, n. 3, p. 1575–1588, 2025. DOI: 10.54443/morfai.v5i3.3044. Disponível em: https://radjapublika.com/index.php/MORFAI/article/view/3044. Acesso em: 21 jun. 2025.