YULIANSISTI; LUKMANUL HAKIM; DAHRUL AMAN HARAHAP. THE ROI REVOLUTION: MOVING BEYOND VANITY METRICS TO MANAGE WHAT TRULY MATTERS. Multidiciplinary Output Research For Actual and International Issue (MORFAI), [S. l.], v. 6, n. 1, p. 1281–1289, 2025. DOI: 10.5281/zenodo.18540786. Disponível em: https://radjapublika.com/index.php/MORFAI/article/view/4829. Acesso em: 11 mar. 2026.