NURCAYA ZAHRA; ZAKIYAH ZAHARA; ELIMAWATY ROMBE; SETIAWAN MANDALA PUTRA. THE INFLUENCE OF SOCIAL MEDIA INTERACTION AND DIGITAL PROMOTION ON TIKTOK ON ADIDAS PURCHASE DECISIONS AMONG GEN Z IN PALU CITY. Multidiciplinary Output Research For Actual and International Issue (MORFAI), [S. l.], v. 6, n. 2, p. 2081–2094, 2026. DOI: 10.54443/morfai.v6i2.4948. Disponível em: https://radjapublika.com/index.php/MORFAI/article/view/4948. Acesso em: 21 jan. 2026.