AGBETOSSOU, Senam. FROM CSR PROGRAM TO BRAND LOYALTY: SERIAL MEDIATION OF BRAND LEGITIMACY AND CUSTOMER ENGAGEMENT. Multidiciplinary Output Research For Actual and International Issue (MORFAI), [S. l.], v. 6, n. 5, p. 7874–7882, 2026. Disponível em: https://radjapublika.com/index.php/MORFAI/article/view/6213. Acesso em: 14 aug. 2026.