Yuliansisti, Lukmanul Hakim, Dahrul Aman Harahap. THE ROI REVOLUTION: MOVING BEYOND VANITY METRICS TO MANAGE WHAT TRULY MATTERS. MORFAI [Internet]. 2025 Dec. 23 [cited 2026 Mar. 13];6(1):1281-9. Available from: https://radjapublika.com/index.php/MORFAI/article/view/4829