ENHANCING MANAGERIAL CONTROL AND DECISION-MAKING IN MSMES THROUGH DIGITAL MONITORING SYSTEMS
DOI:
10.54443/ijebas.v5i4.3761Published:
2025-08-25Downloads
Abstract
Micro, Small, and Medium Enterprises (MSMEs) play a crucial role in Indonesia’s economy, yet many continue to face challenges in business monitoring, coordination, and structured reporting. This study designs and evaluates a digital monitoring application tailored for the UMKM Corner community—a collaborative MSME group in Malang. Developed using a user-centered and community-based approach, the system supports daily transaction logging, product stock alerts, and real-time performance reporting through a coordinator dashboard. Field testing and TAM-based user evaluation reveal improvements in reporting consistency, internal coordination, and overall satisfaction. By emphasizing ease of use and managerial relevance, the application offers a replicable framework to strengthen group-based MSME governance and promote data-driven decision-making in similar business environments.
Keywords:
digital application activity monitoring technology acceptance model community-based MSMEReferences
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Copyright (c) 2025 Fullchis Nurtjahjani , Ade Ismail, Galih Putra Riatma, Asminah Rachmi
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
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