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• THE EFFECT OF SATISFACTION, BRAND TRUST, BRAND IMAGE ON REPURCHASE INTENTION WITH BRAND COMMITMENT AS A MEDIATION

  Rahellia Panjaitan , Yomeini Margareth , Ayu Dwi Hasty

  1527-1535

  2025-07-18

  Statistics: 77

• ANALYSIS OF FACTORS INFLUENCING THE DECISION OF THE SLICED TAMARIND CRAFTSMEN IN AIR HITAM VILLAGE GEBANG DISTRICT

  Dara Meutiasari , Diana Chalil , Iskandarini

  1025-1031

  2023-06-21

  Statistics: 162

• ANALYSIS OF CONSUMER PREFERENCES FOR TEMPE PRODUCT ATTRIBUTES IN FAKFAK REGENCY

  Novita Fransisca

  1797-1806

  2026-07-16

  Statistics: 0

• CUSTOMER EXPERIENCE AND CUSTOMER ENGAGEMENT ON CUSTOMER LOYALTY WITH CUSTOMER SATISFACTION AS AN INTERVENING VARIABLE (CASE STUDY AT MEDAN OIL PALM RESEARCH CENTER)

  Indi Ade Fitri Koto , Sugiharto , Endang Sulistya Rini , Irma Zulhana Koto

  957-963

  2024-06-30

  Statistics: 59

• CONSUMER ETHNOCENTRISM EXPLORATION OF BRAND VALUE, BRAND IMAGE, AND PRODUCT BUYING INTENTION INDONESIAN LOCAL FASHION IN GEN Z MEDAN CITY

  Achmad Afriadi Trisatya , Yeni Absah , Beby Karina F. Sembiring

  1017-1024

  2023-06-21

  Statistics: 647

• IMPROVING QUALITY IN ATM CARD PRODUCTION AT PT. DEF USING SIX SIGMA METHODOLOGY

  Muhammad Farrel Apta Fedora

  1847-1855

  2025-01-02

  Statistics: 74

• DETERMINANTS OF THE EFFECTIVENESS OF SHARIA BANK CREDIT DISTRIBUTION IN NORTH SUMATRA 2020-2022

  M Syafii , Syech Suhaimi

  296-309

  2024-02-21

  Statistics: 156

• TRANSFORMATION OF MSME’s COFFEE SHOPS IN MEDAN CITY: THE ROLE OF SUPPLY CHAINS AND BUSINESS INNOVATION IN IMPROVING COMPETITIVENESS THROUGH ENTERPRENEURIAL COMPETENCE AS A CATALYST

  Syukron Arjuna , Munthe Abdillah , Yasir Pohan

  1750-1760

  2026-07-13

  Statistics: 0

• ENHANCING MARKETING STRATEGY IN SURVEY SERVICES: A CASE STUDY OF MULTI-LINE BUSINESS SECTOR

  Redisa Celica , Harimukti Wandebori

  196-208

  2025-02-09

  Statistics: 102

• IMPLEMENTATION OF COMMUNITY BASED TOURISM IN MANAGING COMPETITIVE TOURIST VILLAGES: A QUALITATIVE STUDY OF KUTUH TOURIST VILLAGE

  I Wayan Chandra Adyatma , I Made Dwi Sumba Wirawan , I Made Dwi Harmana

  3075-3080

  2026-01-17

  Statistics: 33

• THE ANALYSIS OF EXPORT COMPETITIVENESS ON INDONESIA'S PALM OIL, COCOA AND COFFEE COMMODITIES IN INTERNATIONAL MARKETS

  Khairul Akbar , Sukardi , Ahmad albar tanjung , Sirojuzilam , Irsad

  949-956

  2024-06-30

  Statistics: 93

• CONSUMERS WILLINGNESS TO PAY FOR PORANG RICE IN MEDAN CITY

  Adli Nadhif Syaifullah , Vista Uli Sihombing , Kristiawan Hadinata Ginting , Futri Medwina Siregar

  1286-1293

  2025-06-30

  Statistics: 46