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• ANALYSIS OF INTERNAL AND EXTERNAL FACTORS AND SUSTAINABILITY-BASED STRATEGIC RECOMMENDATIONS AT PT BNI LIFE INSURANCE (INDONESIAN LIFE INSURANCE INDUSTRY)

  Eben Eser Nainggolan , Mardiana Purwaningsih

  2926-2941

  2026-10-10

  Statistics: 6

• POST-MERGER BUSINESS SUSTAINABILITY STRATEGY AT PT SANDANG JAYA ABADI IN FACING COMPETITION IN THE GARMENT INDUSTRY IN BANDUNG

  Anes Salim , Ridlwan Muttaqin , Ezra Karamang

  3032-3041

  2026-01-02

  Statistics: 88

• MARKETING STRATEGY TO INCREASE MARKET SHARE OF PT ANINDYA WIRAPUTRA KONSULT'S IN THE VPTI (IMPORT TECHNICAL VERIFICATION) AMIDST COMPETITION WITH STATE-OWNED ENTERPRISES

  Sinatrya Azali Aryadhani , Mustika Sufiati Purwanegara

  1358-1363

  2025-06-30

  Statistics: 93

• DEVELOPING STRATEGIC CSR AND NEGOTIATION ARCHITECTURE FOR THE ENX–FISHERMEN CONFLICT IN EAST KALIMANTAN

  Movina Nasriati , Utomo Sarjono Putro

  2091-2098

  2026-07-29

  Statistics: 51

• DETERMINING OPTIMUM CAPITAL STRUCTURE (CASE STUDY: PT MMS)

  Rr. Amirah Puspita Hapsari , Oktofa Yudha Sudrajad

  1177-1183

  2025-06-30

  Statistics: 70

• A VALUE-DRIVEN YOUTH DEVELOPMENT FRAMEWORK FOR KEMENPORA: INTEGRATING GOVERNANCE, KPIS, AND MULTI-STAKEHOLDER COLLABORATION

  Mira Dallima Andini , DR Manahan Parlindungan Saragih Siallagian

  2154-2162

  2026-07-29

  Statistics: 42

• STRENGTHENING BRAND EQUITY THROUGH LOCAL AGENT NETWORKS: EVIDENCE FROM AN INDONESIAN UMRAH TRAVEL

  Kevin Maulana

  2181-2186

  2026-07-29

  Statistics: 27

• PROPOSED SOCIAL MEDIA MARKETING INITIATIVES TO IMPROVE BRAND AWARENESS AND PURCHASE INTENTION FOR PRATISTA

  Gusriyansyah

  308-325

  2025-02-25

  Statistics: 86

• MARKETING INNOVATION IN THE DIGITAL ERA: INCREASING CAPITAL AT STIKOM CKI THROUGH TECHNOLOGY AND SOCIAL MEDIA

  Muhammad Farrel Ardan , Harimukti Wandebori

  1807-1818

  2026-07-16

  Statistics: 30

• APPLICATION OF AHP TO DETERMINE CRITICAL SUCCESS FACTOR FOR OUTSOURCING AUDIO PROJECT BASED SERVICE: A CASE STUDY OF PT. SHEFAI INDONESIA

  Muhammad Faishal , Dina Dellyana

  283-289

  2025-02-25

  Statistics: 80

• DIAGNOSING TELKOMSEL MOBILE REVENUE UNDERPERFORMANCE FOLLOWING FIXED-MOBILE CONVERGENCE INTEGRATION

  Pingkan Reinne Ticoalu , Utomo Sarjono Putro

  1761-1766

  2026-07-13

  Statistics: 57

• ANALYSIS PROPOSED STRATEGIC MARKETING INITIATIVES TO ATTRACT GEN Z CUSTOMERS TO PT BANK PERTAMA MASYARAKAT

  Kevin Omar Muhammad

  1999-2013

  2024-12-30

  Statistics: 91

• IMPROVING MANAGED SECURITY SERVICE ADOPTION THROUGH GO-TO-MARKET STRATEGY TRANSFORMATION: A CASE STUDY OF SQURA CYBERSEC

  Imam Rizky Hambali , Utomo Sarjono Putro

  1643-1469

  2026-06-17

  Statistics: 79