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• DECISION MAKING FOR MARKETING STRATEGIES PT ZXC FOR PT QWE’S PRODUCT IN INCREASING SALES WITH AHP

  Adam Riztama Amora , Pri Hermawan

  221-233

  2025-02-10

  Statistics: 109

• CONSUMER INTENTION TO USE ELECTRIC TAXI SERVICES IN INDONESIA: A TAM-TPB STUDY OF GREEN SM WITH TRUST AND ENVIRONMENTAL CONCERN

  Ricky Halomoan Tampubolon , Novika Candra Astuti

  2123-2132

  2026-07-29

  Statistics: 46

• DECISION MAKING FOR PROJECT SELECTION IN PT. JKT WITH ANALYTIC HIERARCHY PROCESS (AHP) METHOD

  R. Daffa Andaru Fawwaz Naufal , Pri Hermawan

  209-220

  2025-02-09

  Statistics: 94

• DETERMINING OPTIMUM CAPITAL STRUCTURE (CASE STUDY: PT MMS)

  Rr. Amirah Puspita Hapsari , Oktofa Yudha Sudrajad

  1177-1183

  2025-06-30

  Statistics: 66

• ANALYSIS OF TURNOVER INTENTION, WORK ENGAGEMENT, PERCEIVED ORGANISATIONAL SUPPORT AND HAPPINESS IN A PUBLIC SECTOR

  Fritz Okta Nehemnya , Madju Yuni Ros Bangun

  936-945

  2023-06-08

  Statistics: 423

• PORTFOLIO OPTIMIZATION USING MARKOWITZ METHOD FOR CRYPTOCURRENCY, INDONESIA STOCK MARKET, AND GOLD (2014–2024)

  Zaidaan Rizq Vinsa Putra , Subiakto Sukarno

  345-352

  2025-02-25

  Statistics: 112

• CREDIT ASSET QUALITY ANALYSIS AND FINANCIAL PERFORMANCE RECOVERY RECOMMENDATIONS FOR AN INDONESIAN GOVERNMENT-OWNED RURAL BANK: A CASE STUDY OF PT BPR SERANG (PERSERODA), 2020–2025

  Barelvi Ghazy Daffa , Sylviana Maya Damayanti

  2626-2630

  2026-08-31

  Statistics: 8

• I MAMMOGRAPHY ACCEPTANCE WITH INSIGHTS FROM PATIENT AND HEALTHCARE PROFESSIONAL USING UTAUT

  Aulia Dyah Hutami Kawigraha , Dina Dellyana

  459-466

  2025-04-21

  Statistics: 86

• ENHANCING MARKETING STRATEGY IN SURVEY SERVICES: A CASE STUDY OF MULTI-LINE BUSINESS SECTOR

  Redisa Celica , Harimukti Wandebori

  196-208

  2025-02-09

  Statistics: 119

• PROPOSE BUSINESS STRATEGY DURING ECONOMIC DOWNTURN IN STORAGE TANK SERVICE PROVIDER TO GAIN BACK MARKET SHARES: CASE STUDY AT PT VICTORY TERMINAL MERAK

  Shinta Siti Hajar , Yudo Anggoro

  1234-1243

  2025-06-30

  Statistics: 72

• EXPLORING THE DRIVERS OF CHANGE READINESS AND COMMITMET THROUGH THEMATIC ANALYSIS

  Wirda Savitri , Aurik Gustomo

  450-459

  2025-02-28

  Statistics: 94

• MARKETING INNOVATION IN THE DIGITAL ERA: INCREASING CAPITAL AT STIKOM CKI THROUGH TECHNOLOGY AND SOCIAL MEDIA

  Muhammad Farrel Ardan , Harimukti Wandebori

  1807-1818

  2026-07-16

  Statistics: 25

• THE EFFECTIVENESS AND IMPACT OF RSPO CERTIFICATIONS ON SUSTAINABILITY PRACTISES IN THE PALM OIL INDUSTRY: A CASE STUDY IN PT XYZ

  Satria Budi Harsono , Yudo Anggoro

  1162-1175

  2025-06-30

  Statistics: 193

• SUSTAINABLE BUSINESS MODEL INNOVATION FOR SOCIAL ENTERPRISE (CASE STUDY: PT PASAREMPAH NUSANTARA LOHJINAWI)

  Bernadetta Nurani , Prima Dwiratri

  297-307

  2025-02-25

  Statistics: 107

• CORE COMPETENCIES OF BANCASSURANCE SALES MANAGERS IN INDONESIA: A CASE STUDY OF THE BANCASSURANCE CHANNELThe life insurance industry in Indonesia faces increasingly complex growth challenges, particularly in the bancassurance channel, which operates under

  Ariesta Handoko Pratama , Dedy Sushandoyo

  2359-2370

  2026-08-10

  Statistics: 27

• IMPLEMENTATION AND EVALUATION OF ESG RISK RATINGS: A CASE STUDY OF PT PERTAMINA HULU ENERGI (PHE)

  Sandra Zakiya Dwifitriana , Yudo Anggoro

  1734-1738

  2026-07-14

  Statistics: 55

• MARKETING STRATEGY TO INCREASE MARKET SHARE OF PT ANINDYA WIRAPUTRA KONSULT'S IN THE VPTI (IMPORT TECHNICAL VERIFICATION) AMIDST COMPETITION WITH STATE-OWNED ENTERPRISES

  Sinatrya Azali Aryadhani , Mustika Sufiati Purwanegara

  1358-1363

  2025-06-30

  Statistics: 92

• APPLICATION OF AHP TO DETERMINE CRITICAL SUCCESS FACTOR FOR OUTSOURCING AUDIO PROJECT BASED SERVICE: A CASE STUDY OF PT. SHEFAI INDONESIA

  Muhammad Faishal , Dina Dellyana

  283-289

  2025-02-25

  Statistics: 77

• ASSESSING ORGANIC LINKEDIN EFFECTIVENESS FOR BRAND IDENTITY AND LEAD GENERATION: A CASE STUDY CREATIVEUNOIA AS AN INDEPENDENT PRODUCTION HOUSE

  Jihan Maghfira Nasery

  2233-2241

  2026-08-03

  Statistics: 23

• MARKETING INNOVATION IN THE DIGITAL ERA : INCREASING CAPITAL AT STIKOM CKI THROUGH TECHNOLOGY AND SOCIAL MEDIA

  Muhammad Farrel Ardan

  394-407

  2025-02-28

  Statistics: 86

• DEFECT PRODUCT REDUCTION IN RICE PRODUCTION AT UD JAVA DWIPA USING SIX SIGMA METHOD

  Reza Ahaddin Ramadhan

  2014-2027

  2024-12-30

  Statistics: 125

• PROPOSED ADDITIONAL HEALTH INSURANCE SCHEME AS SUPPLEMENTARY EMPLOYEE BENEFIT : CASE STUDY FOR PUBLIC SERVANTS IN INDONESIA

  Isyana Deviprameswari

  159-167

  2023-02-01

  Statistics: 275

• OPTIMIZING STRATEGY TO IMPROVE EFFECTIVENESS OF DIGITAL MARKETING IN THE B2B FOOTWEAR INDUSTRY (CASE STUDY: PT. ADI PRADANA INTERNASIONAL)

  Saarah Yurva Salsabila

  244-252

  2025-02-25

  Statistics: 78

• ANALYSIS PROPOSED STRATEGIC MARKETING INITIATIVES TO ATTRACT GEN Z CUSTOMERS TO PT BANK PERTAMA MASYARAKAT

  Kevin Omar Muhammad

  1999-2013

  2024-12-30

  Statistics: 89

• STRENGTHENING BRAND EQUITY THROUGH LOCAL AGENT NETWORKS: EVIDENCE FROM AN INDONESIAN UMRAH TRAVEL

  Kevin Maulana

  2181-2186

  2026-07-29

  Statistics: 20