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• ANALYSIS OF THE EFFECT OF DIGITAL CUSTOMER EXPERIENCE ON CUSTOMER LOYALTY THROUGH EMOTIONAL MARKETING AND CUSTOMER SATISFACTION FOR INDIHOME CUSTOMERS

  Yessi Claudia Sianipar , Syafrizal Helmi Situmorang , Rulianda Purnomo Wibowo

  1235-1247

  2023-07-05

  Statistics: 786

• CUSTOMER EXPERIENCE AND CUSTOMER ENGAGEMENT ON CUSTOMER LOYALTY WITH CUSTOMER SATISFACTION AS AN INTERVENING VARIABLE (CASE STUDY AT MEDAN OIL PALM RESEARCH CENTER)

  Indi Ade Fitri Koto , Sugiharto , Endang Sulistya Rini , Irma Zulhana Koto

  957-963

  2024-06-30

  Statistics: 47

• THE EFFECT OF EXPERIENTIAL MARKETING AND PERCEIVED PRICE ON CUSTOMER LOYALTY: THE MEDIATING ROLE OF CUSTOMER SATISFACTION AND REVISIT INTENTION

  Syamsul Bahri

  3010-3027

  2025-12-23

  Statistics: 14

• THE EFFECT OF EXPERIENCE QUALITY ON CUSTOMER PERCEIVED VALUE AND CUSTOMER SATISFACTION AND ITS IMPACT ON COFFEE TRUCK CUSTOMER LOYALTY IN LHOKSEUMAWE CITY

  Muhammad Aris Muladi , Jullimursyida , Ikramuddin , Naufal Bachri , Mariyudi , Sapna Biby

  2215-2226

  2025-11-17

  Statistics: 47

• THE EFFECT OF CUSTOMER EXPERIENCE AND SERVICESCAPE ON CUSTOMER LOYALTY THROUGH CUSTOMER SATISFACTION AS A VARIABLE INTERVERNING ON ME & COFFEE WORKS WAHID HASYIM MEDAN

  Rindi Sharifa , Endang Sulistya Rini , Amlys Syahputra Silalahi

  977-982

  2023-06-19

  Statistics: 392

• THE EFFECT OF SERVICE QUALITY AND COMPANY COMMITMENT ON CUSTOMER LOYALTY THROUGH CUSTOMER SATISFACTION AS AN INTERVENING VARIABLE (CASE STUDY AT PT. KARYA SEMANGAT MANDIRI) IN MEDAN NORTH SUMATERA INDONESIA)

  Lina , Sugiharto Pujangkoro , Muhammad Anggia Muchtar

  1388-1398

  2024-10-13

  Statistics: 58

• EFFECT OF SERVICE MARKETING MIX AND SERVICE QUALITY THROUGH CUSTOMER SATISFACTION ON CUSTOMER LOYALTY IN BANK BTPN ZAINUL ARIFIN MEDAN

  Indah Ardhina Oktaria , Endang Sulistya Rini , Paham Ginting

  1095-1103

  2023-06-23

  Statistics: 507

• THE EFFECT OF CUSTOMER EXPERIENCE ON CUSTOMER LOYALTY THROUGH CUSTOMER SATISFACTION TO USERS OF TRANSPORTATION SERVICES ONLINE IN MEDAN CITY

  Ira Hairani Br. Damanik , Fadli , Syafrizal Helmi Situmorang

  1090-1094

  2023-06-23

  Statistics: 319

• INFLUENCE OF BRAND IMAGE AND CUSTOMER SATISFACTION TO BRAND LOYALTY THROUGH BRAND LOVE AS A MEDIATION VARIABLE IN STARBUCKS MULTATULI MEDAN

  Muhammad Ismuroji , Endang Sulistya Rini , Beby Karina Fawzeea Sembiring

  557-568

  2023-04-12

  Statistics: 1027

• STRATEGY ANALYSIS IN ACEH ISLAMIC BANK

  Rico Syahputra , Yeni Absah , Beby Karina Fawzeea Sembiring

  1246-1257

  2022-12-24

  Statistics: 231

• THE INFLUENCE OF TRUST AND PERSONAL SELLING ON CUSTOMER LOYALTY IN SETYA SHOP SIDOARJO MSMEs

  Galih Ludiro , Fullchis Nurtjahjani , M Mustofa Hadi

  897-906

  2024-06-30

  Statistics: 121

• STRATEGY ANALYSIS OF BUILDING CUSTOMER LOYALTY INDIHOME PT. TELECOMMUNIKASI INDONESIA Tbk

  Dhery Wiranata Surya , Endang Sulistya Rini , Beby Karina Fawzeea Sembiring

  1104-1113

  2023-06-23

  Statistics: 163

• ANALYSIS OF THE INFLUENCE OF TRUST AND BRAND IMAGE ON CONSUMER SATISFACTION IN PRODUCT PURCHASES ON THE TOKOPEDIA APPLICATION AND IMPACT ON CUSTOMER LOYALTY (Case Study on Tokopedia Customers in Lubuklinggau, South Sumatra)

  Ana Yanovi , Yomeini Margareth

  2130-2141

  2024-12-30

  Statistics: 105

• THE EFFECT OF REWARDS, TRANSFORMATIONAL LEADERSHIP AND WORK ENVIRONMENT ON EMPLOYEE LOYALTY WITH JOB SATISFACTION AS A MODERATING VARIABLE AT PT PLN (PERSERO) CUSTOMER SERVICE IMPLEMENTATION UNIT (UP3) PADANGSIDIMPUAN

  Berta Gracela Manalu , Kiki Farida Ferne , Sri Rahayu

  1777-1791

  2025-08-26

  Statistics: 46

• THE INFLUENCE OF USER EXPERIENCE AND USER INTERFACE ON CUSTOMER LOYALTY THROUGH CINEMA CUSTOMER SATISFACTION THAT USED TIX ID APPLICATION IN MEDAN CITY

  Youanita Tri Sevanya Damanik , Endang Sulistya Rini , Beby Karina Fawzeea Sembiring

  1117-1126

  2024-08-27

  Statistics: 113

• ANALYSIS OF INVESTOR LOYALTY ON STOCK BROKERAGE COMPANIES: EMPIRICAL EVIDENCE IN INDIVIDUAL STOCK INVESTORS IN ACEH PROVINCE

  Thasrif Murhadi , Desi Purnamasari , Suhad

  263-274

  2023-02-11

  Statistics: 376

• INTERNAL AND EXTERNAL FACTORS AFFECTING CUSTOMER LOYALTY OF BANK SUMUT

  Mahyuni Miraza , Harmen Nasution , Iskandarini

  237-245

  2024-02-19

  Statistics: 148

• THE EFFECT OF SERVICE QUALITY AND HOSPITAL FACILITIES ON PATIENT LOYALTY WITH PATIENT SATISFACTION AS A MEDIATION VARIABLE (STUDY AT PKU MUHAMMADIYAH HOSPITAL BLORA)

  Mazirul Agung Santara , Wani Devita Gunardi

  92-108

  2025-02-25

  Statistics: 61

• THE EFFECT OF SERVICE QUALITY ON PARTICIPANT SATISFACTION AND ITS IMPACT ON PARTICIPANT LOYALTY OF BPJS KETENAGAKERJAAN NORTH MEDAN BRANCH

  Laura Agustina Hasibuan , Sukaria Sinulingga , Linda T. Maas

  239-252

  2023-02-10

  Statistics: 153

• THE EFFECTS OF GREEN PERCEIVED VALUE ON GREEN CUSTOMER LOYALTY THROUGH GREEN SATISFACTION AND GREEN TRUST (A STUDY OF THE USERS OF AVOSKIN SKINCARE PRODUCT IN MALANG CITY)

  Nafilah Fauziyah Mahartin , Mugiono , Sudjatno

  2051-2058

  2023-12-24

  Statistics: 296

• THE EFFECT OF PRODUCT QUALITY, SERVICE AND TARIFFS ON BILL PAYMENT COMPLIANCE THROUGH CUSTOMER SATISFACTION LEVEL IN THE HOUSEHOLD CATEGORY AT PT AIR BATAM HILIR

  Gana Vige Ortega , Ngaliman , Sri Yanti

  2071-2078

  2025-09-22

  Statistics: 54

• THE INFLUENCE OF SERVICE INNOVATION AND SELF SERVICE TECHNOLOGY ON E-LOYALTY IN USING CASH BNI MANAGEMENT THROUGH E-SATISFACTION ON PT BANK NEGARA INDONESIA (PERSERO) Tbk. MEDAN BRANCH OFFICE

  Mufida Sari , Endang Sulistya Rini , Syafrizal Helmi Situmorang

  421-442

  2024-04-21

  Statistics: 140

• THE EFFECT OF ENTREPRENEURIAL ORIENTATION ON SOCIAL MEDIA MARKETING ADOPTION AND MSME PERFORMANCE: THE MODERATING ROLE OF INNOVATION ABILITY

  Muhammad Al Hafis , Naufal Bachri , Mohd. Heikal , Ikramuddin , Adnan , Heriyana

  2227-2237

  2025-11-17

  Statistics: 20

• ENHANCING MARKETING STRATEGY IN SURVEY SERVICES: A CASE STUDY OF MULTI-LINE BUSINESS SECTOR

  Redisa Celica , Harimukti Wandebori

  196-208

  2025-02-09

  Statistics: 91

• PROPOSED SOCIAL MEDIA MARKETING INITIATIVES TO IMPROVE BRAND AWARENESS AND PURCHASE INTENTION FOR PRATISTA

  Gusriyansyah

  308-325

  2025-02-25

  Statistics: 48