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• SNACKABLE CONTENT CREATION IN THE DIGITAL AGE: A CASE STUDY OF SOCIAL MEDIA CONTENT PRODUCTION AT NET TV

  Dinda Deva Ferdinandus , Silvanus Alvin

  669-680

  2023-05-07

  Statistics: 650

• THE INFLUENCE OF AUGMENTED REALITY (AR) TECHNOLOGY, ADVERTISING APPEALS, LIVE SHOPPING, AND INFLUENCER MARKETING ON PURCHASING DECISIONS FOR HANASUI LIPSTICK PRODUCTS (CASE STUDY ON FEMALE STUDENTS IN LHOKSEUMAWE CITY)

  Cut Dhea Fidela , Adnan , Naufal Bachri , Rahmaniar

  2060-2070

  2025-09-21

  Statistics: 97

• THE DYNAMICS OF CREATIVITY: MAPPING OPPURTUNITIES AND CHALLENGES IN THE CREATIVE ECONOMY OF LHOKSEUMAWE

  Mutia Rahmah , Noviami Trisniarti , Muhammad Hafizh , Ratih Widyadhana , Rezeki Fitri Tritami

  554-560

  2024-10-05

  Statistics: 213

• THE ROLE OF HUMAN RESOURCE TRAINING AND DEVELOPMENT IN IMPROVING THE QUALITY OF PUBLIC SERVICES IN BANDUNG CITY

  Ade Mubarok

  939-944

  2021-10-28

  Statistics: 1

• ANALYSIS OF THE INFLUENCE OF MARKETING COMMUNICATIONS ON LOCAL SKIN CARE ANTI-AGING AWARENESS: CRYSTALLURE IN MEDAN CITY

  Zharifah Putri Masturah Hasibuan , Endang Sulistya Rini , Beby Karina Fawzeea Sembiring

  1711-1723

  2023-09-06

  Statistics: 306

• ANALYSIS OF TAX COMPLIANCE AMONG MSMES IN SEMARANG: THE ROLE OF TAX LITERACY, TAX SOCIALIZATION, AND THE IMPLEMENTATION OF THE CORE TAX ADMINISTRATION SYSTEM

  Sri Kawuri , Ika Listyawati , Duffin , Dewi Rafiah Pakpahan , Adi Harianto

  868-874

  2026-05-16

  Statistics: 14

• PHENOMENA AND IMPLICATIONS OF FINANCIAL TECHNOLOGY (FINTECH) ADOPTION IN THE FINANCIAL & BANKING INDUSTRY SECTOR IN GLOBAL, REGIONAL AND INDONESIAN CONTEXT

  Fuadi , Munawar Rizki Jailani , Hafas Furqani , Baihaqi

  1943-1954

  2025-09-21

  Statistics: 77

• ANALYSIS OF THE INFLUENCE OF TRUST AND BRAND IMAGE ON CONSUMER SATISFACTION IN PRODUCT PURCHASES ON THE TOKOPEDIA APPLICATION AND IMPACT ON CUSTOMER LOYALTY (Case Study on Tokopedia Customers in Lubuklinggau, South Sumatra)

  Ana Yanovi , Yomeini Margareth

  2130-2141

  2024-12-30

  Statistics: 114

• FINANCIAL BEHAVIORAL BIASES (PRESENT BIAS AND OVERCONFIDENCE) ON CONSUMER DEBT DECISION MAKING AMONG MANUFACTURING WORKERS IN BATAM

  Etty Sri Wahyuni , Henry Aspan , Faris Ramadhan

  520-529

  2026-04-19

  Statistics: 9

• THE MODERATING EFFECT OF FAMILY VALUE ON THE INFLUENCE OF PURPOSE DRIVEN, FINANCIAL DRIVEN, AND FEELING VALUE ON EMPLOYEE RETENTION IN THE JAKARTA DIGITAL INDUSTRY

  Muhamad Akmal , Frans Assa , Rudolf Lumbantobing

  474-488

  2024-04-30

  Statistics: 87