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• THE EFFECT OF RELIGIOSITY ON CUSTOMER DECISIONS IN CHOOSING ISLAMIC BANKS WITH ATTITUDES AND TRUST AS INTERVENING VARIABLES IN LHOKSEUMAWE CITY

  Anwar Puteh , Sukiman , Muhammad Yafiz

  455-460

  2021-12-31

  Statistics: 202

• THE INFLUENCE OF ONLINE CUSTOMER REVIEW AND ONLINE CUSTOMER RATING ON PURCHASE DECISIONS THROUGH CONSUMER TRUST IN FORE COFFEE PRODUCTS AT SUN PLAZA MEDAN

  Erwin Sahat Mora Pardede , Paham Ginting , Endang Sulistya Rini

  1005-1010

  2023-06-20

  Statistics: 1255

• ANALISYS OF FACTORS THAT INFLUENCENON-MUSLIM CUSTOMERS' DECISION TO USE BANK SINARMAS SYARIAH MEDAN BRANCH

  Elsa Noviliani Syarif Emil , Endang Sulistya Rini , Isfenti Sadalia

  633-640

  2026-04-15

  Statistics: 10

• DOES YOUNG MUSLIMAH RELIGIOSITY REALLY SERVE A MODERATOR BETWEEN LIFESTYLE, MOTIVATION, AND PURCHASE DECISION?

  Naufal Bachri

  497-507

  2021-12-31

  Statistics: 191

• ANALYSIS OF THE EFFECT OF CUSTOMER SATISFACTION ON PURCHASE DECISIONS AT COFFEESHOP"SELASA_COMMUNA" MEDAN

  Ratu Aisyah Ratih Primaputri , Sirojuzilam , Iskandarini

  1225-1234

  2023-07-05

  Statistics: 271

• A STUDY ON THE IMPACT OF COFFEE LELET JHON SERVICE QUALITY ON CUSTOMER

  Hendri Wibowo , Widiyanti Cahyani , Endah Subekti , Ahmad Arif Darmawan

  130-140

  2024-02-18

  Statistics: 227

• ANALYSIS OF THE EFFECTIVENESS OF MARKETING COMMUNICATIONS MULTIPURPOSE CREDIT PRODUCT PURCHASE DECISION THROUGH BRAND IMAGE AT PT.BANK SUMUT MEDAN MELATI BRANCH

  Hefmi Dewi Siahaan , Endang Suilistya Rini , Fadli

  569-580

  2023-04-13

  Statistics: 198

• THE INFLUENCE OF SERVICE QUALITY AND FACILITIES ON CUSTOMER SATISFACTION AT BERLIAN ABADI HOTEL BANYUWANGI

  Wardha Nilawati

  1081-1100

  2022-12-14

  Statistics: 605

• ARTIFICIAL INTELLIGENCE (AI)-BASED TRAINING AND DEVELOPMENT TO ENHANCE EMPLOYEE PRODUCTIVITY AND PERFORMANCE AND ITS EFFECT ON PURCHASE DECISIONS AT CV CAPTION MEDIA DIGITAL

  Ranny Fitria Puspitasari , Arief Noviarakhman Zagladi

  377-387

  2026-04-28

  Statistics: 4

• EFFECT OF BRAND IDENTITY AND LIFESTYLE ON PURCHASING DECISIONS WITH EXPERIENTIAL BUYING AS MODERATING IN BABY BOOMERS IN MEDAN CITY RESTAURANTS

  Yessi Haidiani Putri , Beby Karina Fawzeea Sembiring , Yeni Absah

  589-600

  2022-08-31

  Statistics: 348