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• THE INFLUENCE OF DIGITAL CUSTOMER EXPERIENCE AND ENJOYMENT ON FLIP E-WALLET E-LOYALTY THROUGH E-TRUST IN MEDAN CITY MILLENIAL GENERATIONS

  Fika Yusti Harahap , Amrin Fauzi , Syafrizal Helmi Situmorang

  488-505

  2023-04-04

  Statistics: 1392

• BALANCING EXPLOITATION & EXPLORATION: AN AMBIDEXTROUS ORGANIZATION FRAMEWORK IN THE DIGITAL TRANSFORMATION PROCESS OF BANK PEREKONOMIAN RAKYAT (BPR) SARIDANA SURABAYA

  Alvian Susanto , Aurik Gustomo

  2170-2179

  2026-07-29

  Statistics: 39

• ALIGNING ORGANIZATIONAL STRATEGY FOR MAINTENANCE 4.0: A McKINSEY 7S ANALYSIS OF MRT JAKARTA’S RAILWAY INFRASTRUCTURE MAINTENANCE DIGITAL TRANSFORMATION

  Irham Ahmadirizka , Gatot Yudoko

  1032-1038

  2025-04-30

  Statistics: 93

• LOCAL FOOD MSME DIGITAL MARKETING STRATEGY (CASE STUDY IN BANDA ACEH CITY)

  Putri Diary , T. Saiful Bahri , Fajri

  1579-1588

  2023-08-14

  Statistics: 594

• MARKETING INNOVATION IN THE DIGITAL ERA : INCREASING CAPITAL AT STIKOM CKI THROUGH TECHNOLOGY AND SOCIAL MEDIA

  Muhammad Farrel Ardan

  394-407

  2025-02-28

  Statistics: 87

• BUSINESS SUCCESS AS SEEN IN THE FRAMEWORK OF BUSINESS MOTIVATION AND INNOVATION ABILITY (CASE STUDY OF SYAHARANI NURSING HOME BUSINESS)

  Muhammad Fauzan Azhmy , Muller Tamba , Nadya Wardani Nduru

  2500-2507

  2026-09-14

  Statistics: 5

• ANALYSIS OF THE INFLUENCE OF PEDAGOGIC COMPETENCE, DIGITAL LEADERSHIP ON CAREER DEVELOPMENT

  Rahmatsah Putra , Rusyidi Abubakar , Anwar Puteh , Marbawi , Ibrahim Qamarius , Yulius Dharma

  1558-1567

  2023-08-14

  Statistics: 362

• ANALYSIS OF THE IMPLEMENTATION OF THE E-S-QUAL MODEL ON THE EFFECTIVENESS OF DIGITAL ZAKAT: AN EMPIRICAL STUDY AT THE FACULTY OF ECONOMICS AND BUSINESS, UNIVERSITY OF NORTH SUMATRA

  Afifah Adillah , Sambas Ade Kesuma , Khaira Amalia Fachrudin

  11-22

  2025-02-25

  Statistics: 113

• ANALYSIS OF THE EFFECT OF DIGITAL CUSTOMER EXPERIENCE ON CUSTOMER LOYALTY THROUGH EMOTIONAL MARKETING AND CUSTOMER SATISFACTION FOR INDIHOME CUSTOMERS

  Yessi Claudia Sianipar , Syafrizal Helmi Situmorang , Rulianda Purnomo Wibowo

  1235-1247

  2023-07-05

  Statistics: 929

• THE INFLUENCE OF LEADERSHIP STYLE ON ORGANIZATIONAL COMMITMENT WITH JOB SATISFACTION AS AN INTERVENING VARIABLE IN LHOKSEUMAWE POLICE

  Ari Lasta Irawan , Marbawi , Adnan , Aiyub , Faisal Matriadi , Ikramuddin

  1548-1557

  2023-08-14

  Statistics: 305

• DESIGN OF CRYPTOCURRENCY INVESTMENT TRANSACTION MODEL AS AN EFFORT TO INCREASE STATE REVENUE THROUGH DIGITAL ASSET INSTRUMENT RATES AND TAXES IN INDONESIA

  Mohd. Heikal , Rico Nur Ilham , Muammar Khaddafi , Fuadi , Muhammad Multazam , Fauzi Pakpahan

  2047-2052

  2023-12-01

  Statistics: 278

• DIGITAL VISUAL MERCHANDISING STRATEGIES AND SMART MARKET PLATFORM ADOPTION AMONG TRADITIONAL MARKET MSMES IN PADANG

  Liza Yuliana , Liesma Maywarni Siregar

  1719-1727

  2026-06-29

  Statistics: 77

• HUMAN CENTRIC DIGITAL TRANSFORMATION IN SMES: THE ROLE OF DIGITAL COMPETENCE , EMPOWERMENT PSYCHOLOGY AND LEADERSHIP TO WORKFORCE ADAPTABILITY

  Ahyani Ridzky Ramadhan , Irsan Tricahyadinata , Wirasmi Wardhani

  1038-1047

  2026-05-18

  Statistics: 53

• HUMAN-CENTRIC DIGITAL TRANSFORMATION IN SMES: THE ROLE OF DIGITAL COMPETENCE , EMPOWERMENT PSYCHOLOGY AND LEADERSHIP TO WORKFORCE ADAPTABILITY

  Ahyani Ridzky Ramadhan , Irsan Tricahyadinata , Wirasmi Wardhani

  1038-1047

  2026-05-26

  Statistics: 42

• SOCIO-ECONOMIC TRANSFORMATION OF FARMERS THROUGH DIVERSIFICATION OF FARMING BUSINESSES IN THE DIGITAL ERA

  Abi Al Mukarrom

  1714-1719

  2025-08-13

  Statistics: 56

• OPTIMIZING STRATEGY TO IMPROVE EFFECTIVENESS OF DIGITAL MARKETING IN THE B2B FOOTWEAR INDUSTRY (CASE STUDY: PT. ADI PRADANA INTERNASIONAL)

  Saarah Yurva Salsabila

  244-252

  2025-02-25

  Statistics: 79

• MARKETING INNOVATION IN THE DIGITAL ERA: INCREASING CAPITAL AT STIKOM CKI THROUGH TECHNOLOGY AND SOCIAL MEDIA

  Muhammad Farrel Ardan , Harimukti Wandebori

  1807-1818

  2026-07-16

  Statistics: 29

• MARKETING STRATEGY AND FINANCIAL LITERACY IN CONTEMPORARY COFFEE BUSINESSES IN MEDAN CITY

  Fadila Zikri , Rina Asnita Damanik , Rosmawati Br Sipayung , M Ramadhani Syah Chandra , Fauzan Ananda H , Rukmini

  1459-1464

  2025-06-30

  Statistics: 66

• ENHANCING MARKETING STRATEGY IN SURVEY SERVICES: A CASE STUDY OF MULTI-LINE BUSINESS SECTOR

  Redisa Celica , Harimukti Wandebori

  196-208

  2025-02-09

  Statistics: 119

• ORGANIZATIONAL COMMUNICATION AS A FOUNDATION OF BUSINESS EFFECTIVENESS: A CONCEPTUAL REVIEW IN THE CONTEXT OF OFFLINE AND ONLINE MARKETING

  Lili Karmela Fitriani , Diar Mutiarawati , Derik Rizki Pangestu

  2254-2258

  2026-07-28

  Statistics: 33

• POST-MERGER BUSINESS SUSTAINABILITY STRATEGY AT PT SANDANG JAYA ABADI IN FACING COMPETITION IN THE GARMENT INDUSTRY IN BANDUNG

  Anes Salim , Ridlwan Muttaqin , Ezra Karamang

  3032-3041

  2026-01-02

  Statistics: 87

• THE EFFECT OF DIGITAL TRAINING AND DEVELOPMENT ON MSME PERFORMANCE, COMPETITIVENESS, AND PRODUCTIVITY WITH COMPETENCE AS AN INTERVENING VARIABLE (A CASE STUDY OF MSMEs IN MOJOKERTO)

  Early Harison Mahardhika , Arief Noviarakhman Zagladi

  344-353

  2026-04-28

  Statistics: 44

• DIGITAL TRANSFORMATION IN HORTICULTURAL PRODUCT PROMOTION: THE EFFECTIVENESS OF SOCIAL MEDIA-BASED ADVERTISING STRATEGIES ON INCREASING SALES OF YOUNG FARMERS

  Atik Sukmaningrum

  1720-1725

  2025-08-13

  Statistics: 175

• A STUDY OF LITERATURE: CRYPTOCURRENCY OF SYARIAH PERSPECTIVE

  M. Shabri Abd. Majid , Marliyah , Rita Handayani , Fuadi , Afrizal

  93-102

  2022-02-26

  Statistics: 279

• A STUDY OF LITERATURE: CRYPTOCURRENCY OF SYARIAH PERSPECTIVE

  Fuadi* , Afrizal , M. Shabri Abd. Majid , Marliyah , Rita Handayani

  1-8

  2022-01-24

  Statistics: 714