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• OPTIMIZING SOCIAL MEDIA-BASED GREEN MARKETING STRATEGIES TO ENHANCE CUSTOMER ENGAGEMENT: A CASE STUDY OF SARIAYU MARTHA TILAAR

  Sekar Soraya Maheswari , Atik Aprianingsih

  3638-3652

  2026-02-28

  Statistics: 293

• ANALYSIS OF ORGANIZATIONAL COMMUNICATION, TRANSFORMATIONAL LEADERSHIP STYLE ON EMPLOYEE JOB SATISFACTION WITH INTRINSIC MOTIVATION AS AN INTERVENING VARIABLE AT PT SANMAS SURABAYA

  Loren Surmila Br Surbakti , Muhadjir Anwar

  1045-1055

  2025-12-23

  Statistics: 221

• EMPLOYEE ENGAGEMENT AS A STRATEGIC MECHANISM LINKING SAFETY CULTURE AND DIGITAL TRANSFORMATION TO SUSTAINABLE PERFORMANCE IN INDONESIAN COAL MINING

  Joni Pratikno , Irsan Tricahyadinata , Saida Zainurossalamia ZA

  5790-5799

  2026-06-22

  Statistics: 88

• LEVERAGING TECHNOLOGY-DRIVEN INNOVATION THROUGH HUMAN RESOURCE CAPABILITIES TO ACHIEVE COMPETITIVE ADVANTAGE IN SERVICE INDUSTRIES

  Yohny Anwar

  3515-3524

  2026-02-15

  Statistics: 328

• ANALYSIS OF INDICATORS INFLUENCING DELAYS IN THE DEVELOPMENT OF ELECTRICAL POWER TRANSMISSION PROJECTS AT PLN UNIT INDUK PEMBANGUNAN JAWA BAGIAN TIMUR DAN BALI

  Gesmulyadi , I Putu Artama Wiguna

  2987-2994

  2026-01-30

  Statistics: 179

• THE MEDIATING ROLE OF GOOD CORPORATE GOVERNANCE BETWEEN INTELLECTUAL CAPITAL AND FINANCIAL SUSTAINABILITY IN BALI LPDS

  Ni Made Wanda Diajeng Sujana1 , I Putu Mega Juli Semara Putra , I Nyoman Kusuma Adnyana Mahaputra

  7403-7417

  2026-07-27

  Statistics: 0

• THE INFLUENCE OF SERVICE QUALITY DIMENSIONS ON PATIENT LOYALTY WITH SATISFACTION AS A MEDIATING VARIABLE AT PKU MUHAMMADIYAH WONOGIRI HOSPITAL

  Khusnul Khotimah Ariyani , Iwan Setiawan Adji , Soepatini

  4023-4033

  2026-03-09

  Statistics: 159

• SOCIAL MEDIA ANALYSIS AND SERVICE INNOVATION ON SATISFACTION WITH TRUST AS AN INTERVENING VARIABLE AT THE POPULATION SERVICE AND CIVIL REGISTRATION OFFICE OF MEDAN CITY

  Lusianna Banurea , Mesra B , Elfitra Desy Surya

  1460-1468

  2025-12-24

  Statistics: 243

• DIGITAL HUMAN RESOURCE MANAGEMENT AND INNOVATIVE WORK BEHAVIOR OF PONTIANAK CITY ASN IN IMPROVING THE QUALITY OF PUBLIC SERVICES: THE ROLE OF CHANGE READINESS AND TECHNOLOGY SUPPORT

  Romawi Marthin , Nur Afifah , Mustaruddin , Titik Rosnani

  6002-6011

  2026-06-16

  Statistics: 92

• ANALYSIS OF PROMOTION AND SERVICE QUALITY ON DECISIONS SAVING THROUGH CUSTOMER TRUST IN BANKS WEST JAVA MEDAN BRANCH OFFICE

  Etrie Septiani Lubis , Slamet Widodo , Muhammad Dharma Tuah Putra Nasution

  2131-2139

  2026-01-17

  Statistics: 277

• WHAT KEEPS COFFEE CUSTOMERS COMING BACK? THE ROLES OF CUSTOMER RELATIONSHIP MANAGEMENT, CUSTOMER ENGAGEMENT, AND CAFÉ ATMOSPHERE

  Ade Wahyudistira , E.R Taufik , Liza Mumtazah Damarwulan

  6748-6758

  2026-07-20

  Statistics: 14

• THE EFFECT OF MICRO INFLUENCERS AND CUSTOMER ENGAGEMENT ON PURCHASE INTENTION OF MILLENNIALS AND GEN Z WITH FOMO AS A MODERATING VARIABLE (A STUDY ON N'PURE PRODUCTS IN TIKTOK SHOP)

  Ni Kadek Mei Diana , Ponirin , Syamsul Bahri Dg. Paranai , Anisah

  657-669

  2025-12-23

  Statistics: 359

• ANALYSIS OF EDUCATION AND SERVICES ON TAX PAYMENT DECISIONS WITH SOCIAL MEDIA AS AN INTERVENING VARIABLE AT THE LUBUK PAKAM TAX OFFICE

  Fitri Heldaliani , Nurafrina Siregar , Erwansyah

  1489-1500

  2025-12-25

  Statistics: 211

• THE ROLE OF EMPLOYEE ENGAGEMENT IN MEDIATING WORK EXPERIENCE AND INDIVIDUAL CHARACTERISTICS ON EMPLOYEE PERFORMANCE AT PT SANMAS SURABAYA

  Indah Mei Pratiwi , Tri Kartika Pertiwi , Ika Korika Swasti

  5808-5814

  2026-06-15

  Statistics: 40

• THE INFLUENCE OF SOCIAL MEDIA INTERACTION AND DIGITAL PROMOTION ON TIKTOK ON ADIDAS PURCHASE DECISIONS AMONG GEN Z IN PALU CITY

  Nurcaya Zahra , Zakiyah Zahara , Elimawaty Rombe , Setiawan Mandala Putra

  2081-2094

  2026-01-17

  Statistics: 527

• THE ROLE OF ARTIFICIAL INTELLIGENCE UTILIZATION ON STUDENTS' SELF-CONFIDENCE THROUGH KNOWLEDGE AND MOTIVATION

  Lidyawati , Bakri Hasanuddin , Wiri Wirastuti , Nur Risky Islianti

  6471-6485

  2026-07-09

  Statistics: 59

• THE EFFECT OF LEADER-MEMBER EXCHANGE, MANAGERIAL SUPPORT, AND WORK ENVIRONMENT ON EMPLOYEE PERFORMANCE THROUGH THE MEDIATION OF WORK MOTIVATION IN THE MILLENNIAL GENERATION AND GENERATION Z AT PT PABRIK KERTAS TJIWI KIMIA TBK

  Dara Anindya Putri Umagapi , Budi Eko Soetjipto , Sopiah

  2025-12-23

  Statistics: 279

• TAX COMPLIANCE IS INFLUENCED BY ATTITUDE, SUBJECTIVE NORMS, AND PERCEIVED BEHAVIORAL CONTROL WITH COMPLIANCE INTENTION AS A MEDIATING VARIABLE IN THE MICRO AND SMALL ENTERPRISES (MSE) SECTOR IN EAST JAKARTA

  Devy Permatasari , Deden Tarmidi

  3653-3663

  2026-02-28

  Statistics: 262

• THE MEDIATING ROLE OF BRAND TRUST IN THE EFFECT OF CUSTOMER REVIEWS, INFLUENCER, AND PRICE ON PURCHASE DECISIONS OF SOMETHINC BEAUTY PRODUCTS ON SHOPEE

  Rafda Hasna Imamah , Prasetyo Hartanto , Lina Fatimah Lishobrina

  5719-5728

  2026-06-02

  Statistics: 97

• MODELING DIGITAL ADOPTION IN THE HALAL SECTOR: A UTAUT-BASED QUANTITATIVE STUDY OF MSMES IN EAST KALIMANTAN

  Tikawati , Siti Qomariah

  1761-1772

  2025-12-31

  Statistics: 346

• ANALYSIS OF PERCEIVED CONVENIENCE 4.0 AND DIGITAL EXPERIENCE QUALITY ON CONTINUANCE USAGE BEYOND BASIC FEATURE LIVIN' BY MANDIRI WITH AFFECTIVE TRUST AS MEDIATION IN MEDAN CITY

  Hambali , Muhammad Dharma Tuah Putra , Dewi Nurmasari Pane

  1177-1192

  2025-12-23

  Statistics: 206

• THE INFLUENCE OF LIFESTYLE AND BRAND IMAGE ON REPURCHASE INTENTION OF NEW BALANCE SHOES IN PALU CITY: THE MEDIATING ROLE OF CUSTOMER SATISFACTION

  Rejeki Tri Diva , Syamsul Bahri Dg. Parani , Ponirin , Mohammad Zeylo Auriza

  7305-7316

  2026-07-29

  Statistics: 0

• THE ROLE OF OMNICHANNEL SERVICE ON LATENT CONSUMER BEHAVIOR WITH PERCEIVED VALUE AS AN INTERVENING VARIABLE AT CV EMPAT CAHAYA NOESANTARA

  Shinta Khusnatul Fadilah , Ignatia Martha Hendrati , Sugeng Purwanto

  893-902

  2025-12-23

  Statistics: 256

• THE EFFECT OF FINANCIAL LITERACY AND FINTECH USAGE ON STUDENTS’ CONSUMPTIVE BEHAVIOR WITH SELF-EFFICACY AS A MEDIATING VARIABLE

  Abdurrohman , Abdul Wahid Alfarizi , Bambang Hermawan , Priatna Wijaya , Ahmad Solihin

  4706-4715

  2026-04-24

  Statistics: 373

• EVALUATING THE EFFECTIVENESS OF MICROLEARNING DURING ONBOARDING TO ENHANCE COMPETENCY OF FRONT LINERS IN A SYARIAH MICROFINANCING BANK

  Linda Noviana Mandagie , Achmad Ghazali

  1682-1685

  2025-12-29

  Statistics: 205