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• THE INFLUENCE OF CASHBACK, FLASH SALE AND PAYLATER ON IMPULSIVE PURCHASES OF SHOPEE USERS IN LHOKSEUMAWE CITY

  Putri Dinda Pertiwi , Samsul Bahri , T. Edyansyah , Mariyudi

  256-261

  2024-04-30

  Statistics: 131

• THE EFFECT OF FLASH SALE AND PRICE ON IMPULSE BUYING BEHAVIOR OF MARKETPLACE USERS

  Dewi Andriany , Mutia Arda

  1273-1280

  2024-07-30

  Statistics: 93

• DRIVING IMPULSE BUYING ON TIKTOK SHOP AN S-O-R PERSPECTIVE ON THE ROLE POSITIVE EMOTIONS AS AN MEDIATOR

  Ade Kafa Bih , M. Ridwan Basalamah , Mohamad Bastomi

  3617-3627

  2026-02-28

  Statistics: 7