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• ANALYSIS OF THE INFLUENCE OF MARKETING COMMUNICATIONS ON LOCAL SKIN CARE ANTI-AGING AWARENESS: CRYSTALLURE IN MEDAN CITY

  Marino Manik , Retna Astuti K , Adelina Lubis

  247-255

  2024-02-19

  Statistics: 193

• ANALYSIS OF THE INFLUENCE OF MARKETING COMMUNICATIONS ON LOCAL SKIN CARE ANTI-AGING AWARENESS: CRYSTALLURE IN MEDAN CITY

  Zharifah Putri Masturah Hasibuan , Endang Sulistya Rini , Beby Karina Fawzeea Sembiring

  1711-1723

  2023-09-06

  Statistics: 346

• THE INFLUENCE OF SOCIAL MEDIA MARKETING AND INFLUENCER MARKETING ON NEW STUDENT REGISTRATION DECISIONS WITH BRAND AWARENESS AS A MEDIATING VARIABLE AT UNIVERSITAS BUMI PERSADA LHOKSEUMAWE

  Angga Wibawa , Jullimursyida , Adnan

  3054-3059

  2026-09-23

  Statistics: 3

• THE EFFECTIVENESS OF INSTAGRAM SOCIAL MEDIA MARKETING IN INCREASING BRAND AWARENESS OF THE INTEGRATED STATISTICS SERVICE OF BPS-STATISTICS TANGERANG REGENCY

  Reza Septian Pradana

  916-927

  2026-05-13

  Statistics: 172

• STRENGTHENING BRAND EQUITY THROUGH LOCAL AGENT NETWORKS: EVIDENCE FROM AN INDONESIAN UMRAH TRAVEL

  Kevin Maulana

  2181-2186

  2026-07-29

  Statistics: 21

• BUILDING BRAND AWARENESS THROUGH CONTENT MARKETING IN THE IMPLEMENTATION OF CUSTOMER PATH 5A ON TOUR AGENT PT DOCTOR TRIP INDONESIA

  Stifani Emerta Perangin-angin , Endang Sulistya Rini , Erman Munir

  679-690

  2024-06-30

  Statistics: 135

• PROPOSED SOCIAL MEDIA MARKETING INITIATIVES TO IMPROVE BRAND AWARENESS AND PURCHASE INTENTION FOR PRATISTA

  Gusriyansyah

  308-325

  2025-02-25

  Statistics: 84

• SOCIAL MEDIA MARKETING STRATEGY IN BUILDING CUSTOMER BRAND AWARENESS AT THE GRAND CENTRAL MEDAN HOTEL

  Petrus Lajor Ginting , Endang Sulistya Rini , Sugih Arto Pujangkoro

  1184-1192

  2024-07-17

  Statistics: 104

• MARKETING INNOVATION IN THE DIGITAL ERA : INCREASING CAPITAL AT STIKOM CKI THROUGH TECHNOLOGY AND SOCIAL MEDIA

  Muhammad Farrel Ardan

  394-407

  2025-02-28

  Statistics: 86

• GREEN INNOVATION AND SUSTAINABLE MANAGEMENT: STRATEGIES FOR LONG-TERM COMPETITIVE ADVANTAGE

  Hardi Mulyono , Alistraja Dison Silalahi , Clarissa Tarigan

  484-487

  2025-02-28

  Statistics: 80

• INFLUENCE OF DIGITAL MARKETING ON PURCHASE INTENTION YAYASAN AL-AZHAR MEDAN

  Gampang Wicaksono

  1880-1899

  2024-12-30

  Statistics: 133

• MARKETING INNOVATION IN THE DIGITAL ERA: INCREASING CAPITAL AT STIKOM CKI THROUGH TECHNOLOGY AND SOCIAL MEDIA

  Muhammad Farrel Ardan , Harimukti Wandebori

  1807-1818

  2026-07-16

  Statistics: 26