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• THE FORMULATION OF A COMPETITIVE STRATEGY FOR A GROUP CAN USE THE BCG AND SWOT MATRICES

  Indira Ruth Septarini , Gilbert Citra , Felix Yaptanto

  3979-3986

  2026-03-09

  Statistics: 141

• DEVELOPMENT STRATEGY OF RICE COMMODITY TO INCREASE FOOD SECURITY IN THE SOUTH LABUHAN BATU SECURITY TO PUSH NATIONAL ECONOMIC GROWTH

  Taufik Hidayah , Faulia Anggeraini , Adetia Azmi Tanjung , Rahmawani

  1012-1018

  2025-12-23

  Statistics: 206

• ANALYSIS OF PT X. BUSINESS STRATEGY IN DEVELOPING NEW HOUSING AREA IN BEKASI REGENCY

  Tanya Marcella , Harimukti Wandebori

  7513-7526

  2025-11-01

  Statistics: 467

• EXPORT MARKETING STRATEGY FOR BALI’S SALAK GULA PASIR FRUIT IN AN EFFORT TO INCREASE SALES IN THE INTERNATIONAL MARKET

  Alfon Syaputra , Ni Putu Nina Eka Lestari

  7221-7231

  2025-11-19

  Statistics: 215

• CONTENT AS A GROWTH ENGINE: MANAGING STRATEGY, PRODUCTION, AND DISTRIBUTION AT SCALE

  Erlina Desi Purwanti , Lukmanul Hakim , Dahrul Aman Harahap

  1290-1298

  2025-12-23

  Statistics: 71

• FROM CLICKS TO CUSTOMERS: MANAGING THE FULL FUNNEL FOR SUSTAINABLE GROWTH

  Sarjani , Lukmanul Hakim , Dahrul Aman Harahap

  1263-1271

  2025-12-23

  Statistics: 135

• REGIONAL INCLUSIVE GROWTH IN THE REBANA METROPOLITAN AREA: A SECTORAL AND REGIONAL ECONOMIC ANALYSIS PERSPECTIVE

  Andis Destrian Irianto , Mega Tri Wulandari , Fauzan Isya Duri

  3174-3185

  2026-02-23

  Statistics: 153

• MICRO SMALL ENTERPRISES (SMEs) DEVELOPMENT STRATEGY FOR CREATIVE INDUSTRIES IN TASIKMALAYA CITY

  Rossana Tiarasari , Ma’mun Sarma , Feryanto

  2984-2993

  2025-07-10

  Statistics: 115

• DEVELOPING A FREIGHT FORWARDING MARKETING STRATEGY TO ATTRACT NEW CUSTOMERS FOR PT SAFE LOGISTICS INTERNATIONAL

  Rizka Amalia , Harimukti Wandebori

  496-510

  2025-12-19

  Statistics: 81

• MACROECONOMIC DOWNTURNS AND PRICE SENSITIVITY IN VOCATIONAL EDTECH: IMPLICATIONS FOR BUSINESS STRATEGY IN SCHOTERS BY RUANGGURU WORK ABROAD PROGRAM

  Najla Rasikha Putri Harza , Harimukti Wandebori

  8027-8035

  2025-11-25

  Statistics: 358

• STRATEGIC DIVERSIFICATION ANALYSIS: BUSINESS STRATEGY DEVELOPMENT FOR MBG PROGRAM KITCHEN MANUFACTURING

  Krisan Ayu , Harimukti Wandebori

  849-855

  2025-12-19

  Statistics: 46

• THE INFLUENCE OF MARKETING STRATEGY AND SERVICE INNOVATION ON THE GROWTH OF PRIVATE HOSPITAL PATIENTS

  Tia Ariani Salsabila , Kosasih , Vip Paramarta , Farida Yuliaty , Fitriana

  1-7

  2025-02-15

  Statistics: 445

• THE DEVELOPMENT STRATEGY OF INDONESIAN TOURISM THROUGH THE BRANDING OF “WONDERFUL INDONESIA”

  Rahayu Lestari , Resti Hardini , Kumba Digdowiseiso , Nguyen Duc Tri

  42-47

  2024-07-21

  Statistics: 214

• BEYOND PAYCHECKS: BUILDING A HUMAN-CENTRIC STRATEGY FOR THE MODERN WORKFORCE

  Dian Molivia , Ramon Zamora , Dhenny Asmarazisa

  529-536

  2025-12-19

  Statistics: 47

• IMPLEMENTATION OF SOCIAL MEDIA CONTENT CREATION ON BILAL PRODUCTION'S INSTAGRAM ACCOUNT

  Rendi Herdiana Putra , Liestyowati

  2131-2134

  2025-06-10

  Statistics: 375

• FEASIBILITY STUDY OF MARKETING BERKATUL BLISS AS A LOW-GLYCEMIC FOOD FOR PEOPLE WITH DIABETES

  Chintya Paramita Puspita , Soenar Soekopitojo , Ababil Karhoma Wijaya

  5380-5387

  2025-09-24

  Statistics: 412

• THE DEVELOPMENT STRATEGY OF CULINARY TOURISM IN INDONESIA AS A POTENTIAL BUSINESS

  Rahayu Lestari , Elwisam , Kumba Digdowiseiso , Nguyen Duc Tri , Zaliha Zainuddin

  48-56

  2024-08-30

  Statistics: 166

• INDONESIA LOGISTICS SECTOR REVIEW: PERFORMANCE, CHALLENGES, AND FUTURE GROWTH

  Handy Bugiman , Tota Pirdo Kasih , Zheng Kai

  400-409

  2025-12-10

  Statistics: 343

• IS YOUR HR DEPARTMENT OBSOLETE? REDEFINING PEOPLE OPERATIONS FOR THE 21ST CENTURY

  Tika Zulhiani , Ramon Zamora , Lukmanul Hakim

  458-467

  2025-12-13

  Statistics: 265

• STRATEGIC USE OF DIGITAL MARKETING TO BOOST BRAND AWARENESS IN CREATIVE AGENCIES: THE CASE OF ALICYART STUDIO, JAKARTA

  Rania Alicya , Nila Armelia Windasari

  1786-1794

  2026-01-17

  Statistics: 196

• MARKETING STRATEGY FOR STUDENT SAVINGS PRODUCTS AT BANK SUMUT KCP SYARIAH HM JONI

  Ma’arif Noer Lubis , Wahyu Syarvina , Rahmat Daim Harahap

  1970-1978

  2025-06-07

  Statistics: 169

• GREEN ECONOMY: A PATHWAY TO SUSTAINABLE DEVELOPMENT

  Dr Ishfaq Ahmad Bhat , Aamer Nabi Ganaie , Irshad Ahmad Reshi

  641-647

  2023-10-15

  Statistics: 209

• THE INFLUENCE OF PRODUCTS AND PRICES ON CONSUMER SATISFACTION OF HIJAB STALLS. ZEE50 IN PONTIANAK CITY

  Sukardi , Muhammad Deva Erlangga

  1843-1850

  2026-01-06

  Statistics: 61

• DEVELOPING AN OPERATIONAL STRATEGY TO ENHANCE MAINTENANCE EFFICIENCY: A CASE STUDY OF PROF RENTAL BALIKPAPAN

  Eva Ervina , Liane Okdinawati

  2954-2960

  2026-01-31

  Statistics: 177

• ANALYZING THE EFFECTS OF OMNICHANNEL STRATEGY AND CUSTOMER EXPERIENCE ON LOYALTY: THE MEDIATING ROLE OF CUSTOMER SATISFACTION

  Sarah Madaniah , Arlina Nurbaity Lubis , Endang Sulistya Rini

  1575-1588

  2025-05-29

  Statistics: 167