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• LITERACY-BASED SMALL BUSINESS DEVELOPMENT IN THE DIGITAL ERA IN MAKASSAR CITY

  Anwar , Romansyah Sahabuddin , Abdul Rahman , Deddy Ibrahim Rauf , Muhammad Rijal Alim Rahmat

  5114-5122

  2025-09-10

  Statistics: 190

• STUDY OF LOCAL BUSINESS DEVELOPMENT BEHAVIOR IN TEMPE-BASED BUSINESS ACTORS

  Lastri Fitria , Zulmahendi , Cut Era Farida , Serli Darmawati , Malinda Afraini , Siti Magfirah , Marlina Wati

  503-512

  2022-10-26

  Statistics: 239

• THE INFLUENCE OF ACCOUNTING KNOWLEDGE AND BUSINESS EXPERIENCE ON THE PERCEPTION OF ACCOUNTING INFORMATION USE AMONG MICRO-ENTERPRISES AND SMALL IN ULUJADI DISTRICT

  Kiki Berlian Sari , Merinda Anisa , Andi Atirah , Jamaluddin , Ernawaty Usman , Ridwan

  7675-7679

  2025-11-15

  Statistics: 223

• BUSINESS MODEL FOR SPECIAL TRADITIONAL DRINKS OF GRESIK’S IN CURCUMA AND GINGER POTION “ESON”

  Vembri Aulia Rahmi , Hadi Ismanto , Suaibatul Aslamiyah , Muhammad Rosyihuddin

  1930-1936

  2026-01-04

  Statistics: 120

• A JURIDICAL ANALYSIS OF THE BUSINESS OPPORTUNITY CONCEPT IN COMPARISON WITH THE MICRO, SMALL, AND MEDIUM ENTERPRISES (MSMES) CONCEPT

  Belinda Wijaya , Tristam Pascal Moeliono

  4969-4976

  2026-04-27

  Statistics: 37

• ANALYZING AISAS MODEL APPLICATION IN INSTAGRAM MARKETING COMMUNICATION: A CASE STUDY OF A MICRO BUSINESS

  Adenia Safarani , Idola Perdini Putri

  6234-6245

  2026-06-17

  Statistics: 0

• STRATEGIES TO IMPROVE THE INTENT OF IMPLEMENTING DIGITAL BUSINESS MODELS IN WHOLESALE CLOTHING MSMES

  Rezky Naufal Pratama , M. Syamsul Ma'arif , Arry Ekananta

  3879-3895

  2025-08-25

  Statistics: 212

• BUSINESS ACTORS’ SATISFACTION LEVEL IN OBTAINING PSAT-PDUK DISTRIBUTION PERMIT REGISTRATION IN GRESIK REGENCY

  Farikhah Linda Aurantifolia , Teguh Soedarto , Hamidah Hendrarini

  2994-3000

  2025-07-13

  Statistics: 402

• THE INFLUENCE OF SOCIAL CAPITAL ON THE RESILIENCE OF SASIRANGAN CRAFTSMEN IN BANJARMASIN CITY

  Mahmudah Hasanah , Maulana Rizky , Syaripudin Bahar , Alya Pebriana , Kesiya Teresa D.B.P , Zulfa Achira

  7138-7144

  2025-11-01

  Statistics: 167

• MICRO SMALL ENTERPRISES (SMEs) DEVELOPMENT STRATEGY FOR CREATIVE INDUSTRIES IN TASIKMALAYA CITY

  Rossana Tiarasari , Ma’mun Sarma , Feryanto

  2984-2993

  2025-07-10

  Statistics: 126

• THE EFFECT OF FINTECH USE AND DIGITAL MARKETING ON THE FINANCIAL PERFORMANCE OF MSMES IN SUKASIRNA VILLAGE, CIBADAK DISTRICT, SUKABUMI REGENCY

  Zemi Maulidi Niansyah , Hesri Mintawati , Yuli Dian Rahmawati

  3099-3105

  2026-02-07

  Statistics: 133

• INTEGRATION OF OPERATIONAL MANAGEMENT, DIGITAL MARKETING, AND PRODUCT INNOVATION IN ENHANCING THE COMPETITIVENESS OF HFC IN THE DIGITAL ECONOMY ERA

  Stanley Prabowo , Sunarto Budiono , Agung Winarno

  7090-7103

  2025-10-29

  Statistics: 426

• EVALUATING THE EFFECTIVENESS OF GOVERNMENT ENTREPRENEURSHIP ASSISTANCE PROGRAMS ON MSME DEVELOPMENT IN LHOKSEUMAWE

  Sari Yulis Terfiadi , Muttaqien , Likdanawati , Ishak Samusi , Farid Haikal

  7639-7645

  2025-11-16

  Statistics: 135

• THE INFLUENCE OF ENTREPRENEURIAL COMPETENCE, MARKET ORIENTATION, AND GOVERNMENT SUPPORT ON THE PERFORMANCE OF MSMES IN THE CULINARY SECTOR IN TANJUNG PINANG CITY WITH SELF-EFFICACY AS AN INTERVENING AGENT

  M. Faizal Rangkuti , Nolla Puspita Dewi , Ramli

  3952-3964

  2025-08-31

  Statistics: 211

• DIGITAL MARKETING INNOVATION AS AN ACCELERATOR OF COMPETITIVE ADVANTAGE OF CULINARY MSMES: A LITERATURE STUDY IN THE FOOD & BEVERAGE SECTOR

  Roza Thohiri , Mutiara Jihan Daulay , Meri Tarihoran , Lailan Hafizah Harahap , Natalia Kartika Simanjuntak , Shella Ardila , Hamidah , Wasti Maldini Sihombing

  4491-4498

  2026-03-28

  Statistics: 145

• Analysis of Tempe Tofu Home Industry Standards on Occupational Safety Health (K3) Aspects in Purwodadi Village, Kuala Pesisir District, Naga Raya Regency

  Muhammad Rizqi , Zakiyuddin

  387-396

  2022-07-31

  Statistics: 379

• THE EFFECTIVENESS OF DIGITAL MARKETING THROUGH TIKTOK ON RETURN ON INVESMENT (ROI) OF MICRO SMALL, AND MEDIUM ENTERPRISES IN KONAWE REGENCY

  Muhamad Pariama , Surifan Laembo

  7598-7605

  2025-11-09

  Statistics: 385

• FISCAL JUSTICE IN THE IMPLEMENTATION OF FINAL INCOME TAX FOR MSMES: A QUALITATIVE STUDY OF MICRO BUSINESS ACTORS IN THE POST-REGULATION PP NO. 55/2022 ERA

  Muhammad Ardillah , Harti Budi Yanti

  7809-7815

  2025-11-16

  Statistics: 140

• INNOVATIVE MSME DEVELOPMENT AND CREATIVE ENTREPRENEURSHIP POLICIES: A NEW PATH FOR THE LAMONGAN PEOPLE'S ECONOMY TO RISE TO A HIGHER LEVEL

  Yuhronur Efendi , Muhammad Chusnul Khitam , Beni Aprilian Nirwansyah

  1686-1691

  2025-12-29

  Statistics: 166

• IMPLEMENTATION OF QRIS-BASED PAYMENT GATEWAY IN MOBILE BANKING AND ITS IMPACT ON TRANSACTION SMOOTHNESS OF MSMES IN COASTAL TOURISM AREAS OF KUPANG CITY

  Hapsa Usman , Nonce F. Tuati , Deetje W. Manuain

  1518-1523

  2025-12-28

  Statistics: 152

• THE INFLUENCE OF EXTERNAL FACTORS ON ENTREPRENEURIALLY-ORIENTED E- COMMERCE ADOPTION IN MSMES: A CASE STUDY OF BALE BERDAYA SUMBAWA

  Dira Meisyaqia , Zaenafi Ariani , Nur’aini Nur’aini , Mukhlishin Mukhlishin

  5780-5791

  2025-09-30

  Statistics: 292

• MANAGEMENT STRATEGY OF THE HALAL STUDIES CENTER AT MUHAMMADIYAH A.R. FACHRUDDIN UNIVERSITY (UNIMAR) IN ENHANCING HALAL LITERACY AWARENESS AMONG THE COMMUNITY OF TANGERANG REGENCY)

  Wahyu Fajar Nugraha , Abu Naim , Nida Utami

  3647-3657

  2025-08-02

  Statistics: 373

• STRATEGIES FOR DEVELOPING MICRO, SMALL AND MEDIUM ENTERPRISES IN SUPPORTING SUSTAINABLE TOURISM IN BANGLI REGENCY, BALI PROVINCE

  I Made Kartika , Nyoman Dwika Ayu Amrita , I Dewa Gede Putra Sedana , Made Mulia Handayani

  5473-5485

  2025-09-24

  Statistics: 262

• ANALYSIS OF THE IMPLEMENTATION OF DIGITAL MARKETING AND MARKETPLACES ON THE DEVELOPMENT OF MSME INCOME IN MEDAN CITY

  Misna Doharni Harahap , Wahyu Ario Pratomo , Irsad

  703-713

  2025-12-23

  Statistics: 324