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• LITERACY-BASED SMALL BUSINESS DEVELOPMENT IN THE DIGITAL ERA IN MAKASSAR CITY

  Anwar , Romansyah Sahabuddin , Abdul Rahman , Deddy Ibrahim Rauf , Muhammad Rijal Alim Rahmat

  5114-5122

  2025-09-10

  Statistics: 238

• STUDY OF LOCAL BUSINESS DEVELOPMENT BEHAVIOR IN TEMPE-BASED BUSINESS ACTORS

  Lastri Fitria , Zulmahendi , Cut Era Farida , Serli Darmawati , Malinda Afraini , Siti Magfirah , Marlina Wati

  503-512

  2022-10-26

  Statistics: 264

• THE INFLUENCE OF ACCOUNTING KNOWLEDGE AND BUSINESS EXPERIENCE ON THE PERCEPTION OF ACCOUNTING INFORMATION USE AMONG MICRO-ENTERPRISES AND SMALL IN ULUJADI DISTRICT

  Kiki Berlian Sari , Merinda Anisa , Andi Atirah , Jamaluddin , Ernawaty Usman , Ridwan

  7675-7679

  2025-11-15

  Statistics: 264

• BUSINESS MODEL FOR SPECIAL TRADITIONAL DRINKS OF GRESIK’S IN CURCUMA AND GINGER POTION “ESON”

  Vembri Aulia Rahmi , Hadi Ismanto , Suaibatul Aslamiyah , Muhammad Rosyihuddin

  1930-1936

  2026-01-04

  Statistics: 149

• A JURIDICAL ANALYSIS OF THE BUSINESS OPPORTUNITY CONCEPT IN COMPARISON WITH THE MICRO, SMALL, AND MEDIUM ENTERPRISES (MSMES) CONCEPT

  Belinda Wijaya , Tristam Pascal Moeliono

  4969-4976

  2026-04-27

  Statistics: 119

• ANALYZING AISAS MODEL APPLICATION IN INSTAGRAM MARKETING COMMUNICATION: A CASE STUDY OF A MICRO BUSINESS

  Adenia Safarani , Idola Perdini Putri

  6234-6245

  2026-06-17

  Statistics: 68

• THE INFLUENCE OF ENTREPRENEURIAL MOTIVATION AND ENTREPRENEURIAL CHARACTERISTICS ON THE SUCCESS OF RONO DANGE MICRO-ENTERPRISE IN LERO VILLAGE, SINDUE DISTRICT, DONGGALA REGENCY

  Imel Amanda , Lina Mahardiana , Andi Indriani Ibrahim , Moh Ali Murad

  6438-6447

  2026-06-18

  Statistics: 43

• STRATEGIES TO IMPROVE THE INTENT OF IMPLEMENTING DIGITAL BUSINESS MODELS IN WHOLESALE CLOTHING MSMES

  Rezky Naufal Pratama , M. Syamsul Ma'arif , Arry Ekananta

  3879-3895

  2025-08-25

  Statistics: 235

• BUSINESS ACTORS’ SATISFACTION LEVEL IN OBTAINING PSAT-PDUK DISTRIBUTION PERMIT REGISTRATION IN GRESIK REGENCY

  Farikhah Linda Aurantifolia , Teguh Soedarto , Hamidah Hendrarini

  2994-3000

  2025-07-13

  Statistics: 428

• THE INFLUENCE OF SOCIAL CAPITAL ON THE RESILIENCE OF SASIRANGAN CRAFTSMEN IN BANJARMASIN CITY

  Mahmudah Hasanah , Maulana Rizky , Syaripudin Bahar , Alya Pebriana , Kesiya Teresa D.B.P , Zulfa Achira

  7138-7144

  2025-11-01

  Statistics: 222

• EFFECTIVENESS OF THE IMPLEMENTATION OF LEGAL REGULATIONS ON PEOPLE'S BUSINESS CREDIT ON THE INCREASE OF MICRO, SMALL, AND MEDIUM ENTERPRISES (Case Study of PT Bank Mandiri Binjai Branch)

  Shaila Aulia Prilini , M. Rizal, M. Hum

  7086-7096

  2026-07-19

  Statistics: 5

• MICRO SMALL ENTERPRISES (SMEs) DEVELOPMENT STRATEGY FOR CREATIVE INDUSTRIES IN TASIKMALAYA CITY

  Rossana Tiarasari , Ma’mun Sarma , Feryanto

  2984-2993

  2025-07-10

  Statistics: 144

• THE EFFECT OF FINTECH USE AND DIGITAL MARKETING ON THE FINANCIAL PERFORMANCE OF MSMES IN SUKASIRNA VILLAGE, CIBADAK DISTRICT, SUKABUMI REGENCY

  Zemi Maulidi Niansyah , Hesri Mintawati , Yuli Dian Rahmawati

  3099-3105

  2026-02-07

  Statistics: 175

• THE INFLUENCE OF ENTREPRENEURIAL COMPETENCE, MARKET ORIENTATION, AND GOVERNMENT SUPPORT ON THE PERFORMANCE OF MSMES IN THE CULINARY SECTOR IN TANJUNG PINANG CITY WITH SELF-EFFICACY AS AN INTERVENING AGENT

  M. Faizal Rangkuti , Nolla Puspita Dewi , Ramli

  3952-3964

  2025-08-31

  Statistics: 260

• DIGITAL MARKETING INNOVATION AS AN ACCELERATOR OF COMPETITIVE ADVANTAGE OF CULINARY MSMES: A LITERATURE STUDY IN THE FOOD & BEVERAGE SECTOR

  Roza Thohiri , Mutiara Jihan Daulay , Meri Tarihoran , Lailan Hafizah Harahap , Natalia Kartika Simanjuntak , Shella Ardila , Hamidah , Wasti Maldini Sihombing

  4491-4498

  2026-03-28

  Statistics: 220

• Analysis of Tempe Tofu Home Industry Standards on Occupational Safety Health (K3) Aspects in Purwodadi Village, Kuala Pesisir District, Naga Raya Regency

  Muhammad Rizqi , Zakiyuddin

  387-396

  2022-07-31

  Statistics: 392

• INTEGRATION OF OPERATIONAL MANAGEMENT, DIGITAL MARKETING, AND PRODUCT INNOVATION IN ENHANCING THE COMPETITIVENESS OF HFC IN THE DIGITAL ECONOMY ERA

  Stanley Prabowo , Sunarto Budiono , Agung Winarno

  7090-7103

  2025-10-29

  Statistics: 474

• EVALUATING THE EFFECTIVENESS OF GOVERNMENT ENTREPRENEURSHIP ASSISTANCE PROGRAMS ON MSME DEVELOPMENT IN LHOKSEUMAWE

  Sari Yulis Terfiadi , Muttaqien , Likdanawati , Ishak Samusi , Farid Haikal

  7639-7645

  2025-11-16

  Statistics: 161

• THE EFFECTIVENESS OF DIGITAL MARKETING THROUGH TIKTOK ON RETURN ON INVESMENT (ROI) OF MICRO SMALL, AND MEDIUM ENTERPRISES IN KONAWE REGENCY

  Muhamad Pariama , Surifan Laembo

  7598-7605

  2025-11-09

  Statistics: 428

• FISCAL JUSTICE IN THE IMPLEMENTATION OF FINAL INCOME TAX FOR MSMES: A QUALITATIVE STUDY OF MICRO BUSINESS ACTORS IN THE POST-REGULATION PP NO. 55/2022 ERA

  Muhammad Ardillah , Harti Budi Yanti

  7809-7815

  2025-11-16

  Statistics: 162

• IMPLEMENTATION OF QRIS-BASED PAYMENT GATEWAY IN MOBILE BANKING AND ITS IMPACT ON TRANSACTION SMOOTHNESS OF MSMES IN COASTAL TOURISM AREAS OF KUPANG CITY

  Hapsa Usman , Nonce F. Tuati , Deetje W. Manuain

  1518-1523

  2025-12-28

  Statistics: 177

• THE INFLUENCE OF EXTERNAL FACTORS ON ENTREPRENEURIALLY-ORIENTED E- COMMERCE ADOPTION IN MSMES: A CASE STUDY OF BALE BERDAYA SUMBAWA

  Dira Meisyaqia , Zaenafi Ariani , Nur’aini Nur’aini , Mukhlishin Mukhlishin

  5780-5791

  2025-09-30

  Statistics: 310

• MANAGEMENT STRATEGY OF THE HALAL STUDIES CENTER AT MUHAMMADIYAH A.R. FACHRUDDIN UNIVERSITY (UNIMAR) IN ENHANCING HALAL LITERACY AWARENESS AMONG THE COMMUNITY OF TANGERANG REGENCY)

  Wahyu Fajar Nugraha , Abu Naim , Nida Utami

  3647-3657

  2025-08-02

  Statistics: 430

• STRATEGIES FOR DEVELOPING MICRO, SMALL AND MEDIUM ENTERPRISES IN SUPPORTING SUSTAINABLE TOURISM IN BANGLI REGENCY, BALI PROVINCE

  I Made Kartika , Nyoman Dwika Ayu Amrita , I Dewa Gede Putra Sedana , Made Mulia Handayani

  5473-5485

  2025-09-24

  Statistics: 315

• ANALYSIS OF THE IMPLEMENTATION OF DIGITAL MARKETING AND MARKETPLACES ON THE DEVELOPMENT OF MSME INCOME IN MEDAN CITY

  Misna Doharni Harahap , Wahyu Ario Pratomo , Irsad

  703-713

  2025-12-23

  Statistics: 361