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• BUSINESS PROCESS IMPROVEMENT PLAN IN OPERATIONAL LEAD TIME CONTROL OF SPAREPART BY OPTIMIZING DIGITAL TOOL AND DEALING WITH VENDOR IN PT TACI

  Widhi Wahyuniarti , Anton Mulyono Azis

  1514-1528

  2025-07-13

  Statistics: 121

• BUSINESS PROCESS IMPROVEMENT PLAN IN OPERATIONAL LEAD TIME CONTROL OF SPAREPART BY OPTIMIZING DIGITAL TOOL AND DEALING WITH VENDOR IN PT TACI

  Widhi Wahyuniarti , Anton Mulyono Azis

  1624-1638

  2025-08-28

  Statistics: 52

• THE ROLE OF FINANCIAL TECHNOLOGY INNOVATION (FINTECH) IN IMPROVING THE OPERATIONAL EFFICIENCY OF MSMES IN BINTAN REGENCY

  Rakesh Sitepu , Sri Fitria Jayusman , Sari Wulandari , Debbi Chyntia Ovami , Serli Yuli Marlina

  757-767

  2026-05-20

  Statistics: 4

• ENHANCING MANAGERIAL CONTROL AND DECISION-MAKING IN MSMES THROUGH DIGITAL MONITORING SYSTEMS

  Fullchis Nurtjahjani , Ade Ismail , Galih Putra Riatma , Asminah Rachmi

  1660-1665

  2025-08-25

  Statistics: 47

• DIGITAL MARKETING COMMUNICATION SUSTAINABLE HOTEL PRACTICE OF ACCOR GROUP IN SOCIAL MEDIA

  Daniel Susilo , Maria Clara K. Santos

  730-743

  2023-05-23

  Statistics: 1466

• MARKETING STRATEGIES FOR SMALL RETAIL BUSINESSES IN THE MIDST OF MARKETPLACE COMPETITION

  Nuzuliati , Yanti Musyawarah

  1666-1673

  2025-08-02

  Statistics: 82

• REGIONAL MARKETING MANAGEMENT STRATEGY IN ENHANCING TOURISM COMPETITIVENESS IN RIAU PROVINCE

  Siti Rofidah , Rizqi Fakhri , Ul-Fa Niah , Teuku Reza Kurniawan , Iskandar

  660-665

  2026-04-26

  Statistics: 18

• The Impact of Ease of Access and Service Level Agreements (SLAs) on Multipurpose Financing Growth at PT. Bank Sumut Sharia Business Unit

  Anang Andrian , Muhammad Irwan Padli Nasution , Andri Soemitra

  1618-1627

  2026-06-18

  Statistics: 10

• BREAK-EVEN POINT (BEP) ANALYSIS OF THE IMPACT OF PAYMENT METHODS AND SALES VOLUME ON HEIHO HEALTHY FOOD CATERING BUSINESS IN DEPOK, 2024

  Mutawaqil Bilah Tumanggor , Suhaila Husna Samosir , Sri Fitria Jayusman , Lienda Millania Ladya

  853-859

  2026-05-20

  Statistics: 2

• THE ROLE OF CASHLESS PAYMENT CONVENIENCE AND TRANSACTION EXPERIENCE ON CONSUMER LOYALTY TOWARD CULINARY MSMES IN TEBING TINGGI CITY

  Ananda Alfiyah , Anisa , Didik , Willy

  1682-1691

  2026-06-29

  Statistics: 0

• THE INFLUENCE OF INFLUENCERS, DISCOUNTS, AND LIVE SHOPPING ON BRAND PURCHASE DECISIONS THE ORIGINOTE IN THE TIKTOK APPLICATION (STUDY PAD A FEB UNIVERSITY STUDENT MALIKUSSALEH)

  Manhasa Hira Nur'Asyi AL Utary , Hamdiah , Ikramuddin , Heriyana

  1270-1282

  2026-05-26

  Statistics: 6

• PROPOSED SOCIAL MEDIA MARKETING INITIATIVES TO IMPROVE BRAND AWARENESS AND PURCHASE INTENTION FOR PRATISTA

  Gusriyansyah

  308-325

  2025-02-25

  Statistics: 62

• OPTIMIZATION OF HUMAN RESOURCE MANAGEMENT IN THE CREATIVE INDUSTRY IN BANDUNG

  Yani Restiani Widjaja

  1336-1341

  2023-02-28

  Statistics: 4

• ANALYSIS OF THE INFLUENCE OF MARKETING COMMUNICATIONS ON LOCAL SKIN CARE ANTI-AGING AWARENESS: CRYSTALLURE IN MEDAN CITY

  Zharifah Putri Masturah Hasibuan , Endang Sulistya Rini , Beby Karina Fawzeea Sembiring

  1711-1723

  2023-09-06

  Statistics: 307

• ARTIFICIAL INTELLIGENCE (AI)-BASED TRAINING AND DEVELOPMENT TO ENHANCE EMPLOYEE PRODUCTIVITY AND PERFORMANCE AND ITS EFFECT ON PURCHASE DECISIONS AT CV CAPTION MEDIA DIGITAL

  Ranny Fitria Puspitasari , Arief Noviarakhman Zagladi

  377-387

  2026-04-28

  Statistics: 7

• THE EFFECT OF SERVICE QUALITY, BRAND IMAGE AND PROMOTION ON CUSTOMER SATISFACTION AT CV. ABC HARDWARE INDUSTRY MEDAN SUNGGAL

  Yessica Andiny Chandra , Friska Rosanti Zega , Helen Aurora , Nirwana Br Bangun , Jarungjung Hutagaol

  620-632

  2026-04-15

  Statistics: 61

• MICRO, SMALL AND MEDIUM ENTERPRISES (MSME) DEVELOPMENT STRATEGY IN THE POST-COVID-19 PANDEMIC PERIOD IN MEDAN TEMBUNG DISTRICT

  Muhammad Nur Ridho Siregar , Sirojuzilam , Iskandarini

  1210-1222

  2024-08-15

  Statistics: 139

• STRATEGY TO INCREASE THE PERFORMANCE OF PROCUREMENT AT PT PLN (PERSERO) UIP SUMBAGUT

  Nina Verawaty , Yeni Absah , Meilita Tryana

  1634-1642

  2024-12-14

  Statistics: 86

• BUILDING BRAND AWARENESS THROUGH CONTENT MARKETING IN THE IMPLEMENTATION OF CUSTOMER PATH 5A ON TOUR AGENT PT DOCTOR TRIP INDONESIA

  Stifani Emerta Perangin-angin , Endang Sulistya Rini , Erman Munir

  679-690

  2024-06-30

  Statistics: 106