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• STRATEGY INCREASING FOREIGN INVESTMENT IN MEDAN CITY

  Nana Gustiana , Isfenti Sadalia , Sukaria Sinulingga

  788-800

  2023-05-26

  Statistics: 151

• DETERMINANT FACTORS ON THE PREVENTION OF ACCOUNTING FRAUD IN THE LOCAL GOVERNMENT OF MEDAN CITY WITH APPARATUS MORALITY AS A MODERATING VARIABLE

  Wanda Annisa Lubis , Erlina , Abdillah Arif Nasution

  1162-1174

  2024-08-27

  Statistics: 117

• ANALYSIS OF THE DIFFERENCES IN CONSUMER PREFERENCES TOWARDS PURCHASING LOCAL ORANGES AND IMPORTED ORANGES IN THE MODERN MARKET OF MEDAN CITY

  Nona Valentine Sirait , Salmiah , Lindawati

  826-841

  2024-06-30

  Statistics: 95

• THE INFLUENCE OF CAPITAL ADEQUACY RATIO, NON PERFORMING LOAN, LOAN TO DEPOSIT RATIO, OPERATIONAL COSTS OF OPERATIONAL REVENUE AND CREDIT DISTRIBUTION ON RETURN ON ASSET WITH NET INTEREST MARGIN AS AN INTERVENING VARIABLE IN CONVENTIONAL RURAL BANKS

  Gialin Prihatna Putri br Sitepu , Nisrul Irawati , Fahmi Natigor Nasution

  828-844

  2023-06-05

  Statistics: 391

• THE EFFECT OF E-SERVICE QUALITY ON CUSTOMER SATISFACTION WITH COMPLAINT HANDLING AND CUSTOMER TRUST AS AN INTERVENING VARIABLE (Case Study at PT. PLN (Persero) UP3 Medan and North Medan, Medan City Working Area)

  Ronald Sibuea , Endang Sulistya Rini , Rulianda Purnomo Wibowo

  45-55

  2025-01-20

  Statistics: 73

• THE EFFECT OF PRICE ON CONSUMER SATISFACTION OF DIM SUM CEMAL CEMIL IN MEDAN CITY

  Ade Rahma Ayu , Aqila Zulaikha Majid , Regina Aulia Natasya , Vira Adelia Syafitri , Nabila Dwi Agustin , Rizki Al Akbar , Christian Parulian Manurung

  1876-1884

  2026-07-16

  Statistics: 29

• THE EFFECT OF WORK ENVIRONMENT, SERVICE, CUSTOMER SATISFACTION ON EMPLOYEE PERFORMANCE AT COFFEE SHOP GEKO MEDAN CITY

  Alisahelga Ivana Meliala , Muhammad Alfaredo Tarigan , Kiki Rizky Priwanda Putri , Kiki Rizky Priwanda Putri , Deni Faizal Mirza , Muhammaad Fadlan Mirza , Nurlina Harahap

  828-830

  2026-05-12

  Statistics: 22

• FACTORS THAT INFLUENCE CONSUMERS' PERCEPTIONS OF THE FRONT OF PACK NUTRI SCORE LABEL ON PACKAGED COFFEE POWDER

  Liasna Demkrina , Iskandarini , Sri Fajar Ayu

  1048-1059

  2024-08-27

  Statistics: 149

• EFFECT OF BRAND IDENTITY AND LIFESTYLE ON PURCHASING DECISIONS WITH EXPERIENTIAL BUYING AS MODERATING IN BABY BOOMERS IN MEDAN CITY RESTAURANTS

  Yessi Haidiani Putri , Beby Karina Fawzeea Sembiring , Yeni Absah

  589-600

  2022-08-31

  Statistics: 351

• THE EFFECT OF CONSUMER PERCEPTIONS OF PRODUCTS AND MOTIVATION ON PURCHASE DECISIONS CANAKO RICE BOX WITH A LIFESTYLE AS A MODERATION VARIABLE

  Anggita Rizki Defiani Hasibuan , Arlina Nurbaity Lubis , Parapat Gultom

  1011-1016

  2023-06-20

  Statistics: 219

• THE EFFECT OF DIGITAL MARKETING ON CUSTOMER LOYALTY WITH CUSTOMER SATISFACTION AS AN INTERVENING VARIABLE AMONG E-COMMERCE USERS IN MEDAN CITY

  Ami Natuz Zahara , Henry Aspan , Ari Prabowo , Etty Sri Wahyuni

  2286-2293

  2026-07-28

  Statistics: 2

• ANALYSIS OF WORK DISCIPLINE AND JOB SATISFACTION ON LECTURER PERFORMANCE IN MEDAN CITY

  Henry Aspan , Rozaini , Ari Prabowo , Ami Natuz Zahara

  1193-1205

  2024-08-15

  Statistics: 109

• MARKETING STRATEGY AND FINANCIAL LITERACY IN CONTEMPORARY COFFEE BUSINESSES IN MEDAN CITY

  Fadila Zikri , Rina Asnita Damanik , Rosmawati Br Sipayung , M Ramadhani Syah Chandra , Fauzan Ananda H , Rukmini

  1459-1464

  2025-06-30

  Statistics: 46

• THE EFFECT OF PRICE, STORE AMBIENCE AND SERVICE QUALITY ON CUSTOMER LOYALTY AT FRITTO CHICHEN IN MEDAN CITY

  Delina Hati Maduwu , Tika Nirmala Sari

  1640-1648

  2026-07-13

  Statistics: 2

• THE INFLUENCE OF DIGITAL CUSTOMER EXPERIENCE AND ENJOYMENT ON FLIP E-WALLET E-LOYALTY THROUGH E-TRUST IN MEDAN CITY MILLENIAL GENERATIONS

  Fika Yusti Harahap , Amrin Fauzi , Syafrizal Helmi Situmorang

  488-505

  2023-04-04

  Statistics: 1287

• THE EFFECT OF CUSTOMER EXPERIENCE ON CUSTOMER LOYALTY THROUGH CUSTOMER SATISFACTION TO USERS OF TRANSPORTATION SERVICES ONLINE IN MEDAN CITY

  Ira Hairani Br. Damanik , Fadli , Syafrizal Helmi Situmorang

  1090-1094

  2023-06-23

  Statistics: 379

• THE IMPACT OF PROFESSIONALISM AND COMPETENCE ON AUDITOR PERFORMANCE WITH WORK MOTIVATION AS MODERATION VARIABLES IN PUBLIC ACCOUNTING FIRM MEDAN CITY

  Shabrina Tri Asti Nasution , Thezar Fiqih Hidayat Hasibuan , Devi Ayu Putri

  1038-1051

  2023-06-22

  Statistics: 293

• ANALYSIS OF COMMUNITY AND CONTENT STRATEGIES ON BUSINESS GROWTH THROUGH BRAND IMAGE AS AN INTERVENING IN MEDAN CITY'S TYPICAL SOUVENIRS

  Bunga Aditi

  1812-1823

  2023-10-30

  Statistics: 56

• CONSUMPTION PATTERNS, PRICE VOLATILITY, AND HOUSEHOLD ADAPTATION BEHAVIOR TOWARD THE RED CHILI COMMODITY IN MEDAN CITY

  R. B. Moh. Ibrahim Fatoni , Rulianda Purnomo Wibowo , Dian Pebriyani

  1470-1476

  2026-04-30

  Statistics: 10

• CONSUMER ETHNOCENTRISM EXPLORATION OF BRAND VALUE, BRAND IMAGE, AND PRODUCT BUYING INTENTION INDONESIAN LOCAL FASHION IN GEN Z MEDAN CITY

  Achmad Afriadi Trisatya , Yeni Absah , Beby Karina F. Sembiring

  1017-1024

  2023-06-21

  Statistics: 651

• THE INFLUENCE OF PERFORMANCE EXPECTANCY AND EFFORT EXPECTANCY ON QRIS BEHAVIORAL INTENTION IN COFFEE SHOPS IN MEDAN CITY

  Assyifa Yasmien , Ade Indah Sari , Alvin Fahlevi

  1628-1639

  2026-07-13

  Statistics: 3

• THE INFLUENCE OF LEADERSHIP STYLE, SELF EFFICACY AND COMPENSATION ON EMPLOYEE PERFORMANCE WITH JOB SATISFACTION AS AN INTERVENING VARIABLE IN THE PUBLIC WORKS DEPARTMENT OF MEDAN CITY

  Tonny Setiawan Sinaga , Ritha F. Dalimunthe , Sukaria Sinulingga

  842-855

  2024-06-30

  Statistics: 119

• ANALYSIS OF FACTORS INFLUENCING MILKFISH (Chanos -chanos) TAMB PRODUCTION IN LANGSA CITY, ACEH PROVINCE

  Ria Tri Anjarsari , Zulkarnain Lubis , Syahbudin

  412-420

  2024-04-21

  Statistics: 103

• THE EFFECT OF WORK ENVIRONMENT AND COMPETENCE ON EMPLOYEE PERFORMANCE THROUGH SATISFACTION WORK IN RESEARCH AND INNOVATION BODY MEDAN CITY REGION

  Andre Masago Manik , Prihatin Lumbanraja , Parapat Gultom

  989-994

  2023-06-19

  Statistics: 286

• THE ROLE OF DIGITAL COMPETENCE OF HUMAN RESOURCES OF MSMES IN MEDAN CITY IN IMPROVING ORGANIZATIONAL PERFORMANCE IN THE INDUSTRY 4.0 ERA

  Rismaja Putra

  625-631

  2024-05-30

  Statistics: 8