THE HUMAN CAPITAL BLUEPRINT: ALIGNING HR STRATEGY WITH BUSINESS GOALS
Main Article Content
Larasati Iman Syalsabillah
Dhenny Asmarazisa
Catur Fatchu Ukhriyawati
In an era of digital disruption, organizations face the critical challenge of aligning human capital with strategic business goals. This article introduces the Human Capital Blueprint as a transformative framework for bridging this gap, moving HR from administrative support to strategic value creation. Through the case study of StyleCraft, a traditional retailer undergoing digital transformation, we demonstrate how the blueprint enables organizations to translate business objectives into actionable talent strategies. The framework incorporates skills gap analysis, a balanced build-and-buy approach to talent acquisition, immersive learning programs, and metrics that directly link human capital investments to business outcomes. Findings reveal that successful transformation requires treating human capability development as a core business strategy rather than an HR initiative. The article provides leaders with a proven model for building an agile, future-ready workforce capable of driving sustainable competitive advantage in volatile markets.
Ameyaw, D. A. K., Peprah, W. K., & Anowuo, I. (2019). Human Capital Development and Organizational Performance: A Conceptual Review. International Journal of Innovative Research and Development, 8(10). https://doi.org/10.24940/ijird/2019/v8/i1/DEC18038
Black, J. S. (2019). Competing for and with Human Capital. Productivity Press. https://doi.org/10.4324/9780429284090
Cabrilo, S., & Dahms, S. (2018). How strategic knowledge management drives intellectual capital to superior innovation and market performance. Journal of Knowledge Management, 22(3), 621–648. https://doi.org/10.1108/JKM-07-2017-0309
Esho, E., & Verhoef, G. (2020). A holistic model of human capital for value creation and superior firm performance: The Strategic factor market model. Cogent Business & Management, 7(1), 1728998. https://doi.org/10.1080/23311975.2020.1728998
Ferreira, J., Mueller, J., & Papa, A. (2020). Strategic knowledge management: theory, practice and future challenges. Journal of Knowledge Management, 24(2), 121–126. https://doi.org/10.1108/JKM-07-2018-0461
Firdaus, M., Rosita, W., Diyanto, H., & Supratikta, H. (2023). Optimizing Organizational Performance through Strategic Human Capital Management. Ascarya: Journal of Islamic Science, Culture, and Social Studies, 3(2), 151–157. https://doi.org/10.53754/iscs.v3i2.634
Harangozó, T. (2020). Integrating human capital into corporate strategic performance management Practical challenges and implications from the leader’s perspective. Vezetéstudomány / Budapest Management Review, 51(5), 51–64. https://doi.org/10.14267/VEZTUD.2020.05.05
Hasanah, H., & Sunarti, S. (2022). HUMAN CAPITAL AS A SOURCE OF STRATEGY FOR ACHIEVING ORGANIZATIONAL PERFORMANCE. Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA), 6(3), 1854–1863. https://doi.org/10.31955/mea.v6i3.2665
Hoichuk, V., & Lyubomudrova, N. (2024). THE IMPACT OF STRATEGIC HUMAN CAPITAL MANAGEMENT ON THE COMPETITIVENESS OF AN ENTERPRISE. Three Seas Economic Journal, 5(2), 1–6. https://doi.org/10.30525/2661-5150/2024-2-1
Jalloh*, A. A. A., & Ming*, P. F. (2020). Managing Human Capital as a Strategic Source of Sustainable Enterprise Development and Competitive Advantage. International Journal of Management and Humanities, 5(1), 20–29. https://doi.org/10.35940/ijmh.A1124.095120
Lee, E., Daugherty, J., Eskierka, K., & Hamelin, T. (2018). The impact of human capital management. Nursing Management, 49(3), 42–48. https://doi.org/10.1097/01.NUMA.0000530424.79077.a9
Marwah, P., Agarwal, V., Mishra, S., Traisa, R., & Faiz, A. (2024). Strategic management of human resources: Analysing the significance of human capital in the organization. Multidisciplinary Reviews, 6, 2023ss091. https://doi.org/10.31893/multirev.2023ss091
Miceli, A., Hagen, B., Riccardi, M. P., Sotti, F., & Settembre-Blundo, D. (2021). Thriving, Not Just Surviving in Changing Times: How Sustainability, Agility and Digitalization Intertwine with Organizational Resilience. Sustainability, 13(4), 2052. https://doi.org/10.3390/su13042052
Paul J. Walls. (2021). Investing In Human Capital: Achieving Organizational Competitiveness Through Gamification. ENDLESS : International Journal of Future Studies, 4(1), 1–7. https://doi.org/10.54783/endless.v4i1.34
ȘIȘU, J. A., NĂSTASE, M., TÎRNOVANU, A., MUJAYA, J., & ITO, S. (2023, March 6). RESILIENCE THROUGH DIGITALIZATION IN ORGANIZATIONS. https://doi.org/10.24818/IMC/2022/02.08
Westover, J. (2025). Harnessing Human Capital: How Strategic HR Drives Competitive Advantage. Human Capital Leadership Review, 17(2). https://doi.org/10.70175/hclreview.2020.17.2.9
Westover, J. H. (2025). Preparing for the Complex Future of Work: Developing a Diverse Skill Set for Organizational Success. Human Capital Leadership Review, 19(4). https://doi.org/10.70175/hclreview.2020.19.4.4
Wilson, N., & Vuksanović Herceg, I. (2022). The Quest towards Obtaining a Competitive Advantage in Organizations through Managing the Human Capital. Economic Analysis, 55(2), 31–48. https://doi.org/10.28934/ea.22.55.2.pp31-48
Wujarso, R., Saprudin, S., & Dameria, R. (2021). Human Capital Management as a Resource in Achieving Competitive Advantage. Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences, 4(2), 3052–3058. https://doi.org/10.33258/birci.v4i2.2023
Zhang-Zhang, Y., Rohlfer, S., & Varma, A. (2022). Strategic people management in contemporary highly dynamic VUCA contexts: A knowledge worker perspective. Journal of Business Research, 144, 587–598. https://doi.org/10.1016/j.jbusres.2021.12.069








