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• SOCIAL MEDIA ANALYSIS AND SERVICE QUALITY ON CUSTOMER SATISFACTION AND ITS IMPACT ON CUSTOMER LOYALTY AT PT. KATIGA RITEL STRENGINDO (K3 MART) MEDAN

  Jhony , Mesra B , Muhammad Dharma Tuah Putra Nasution

  7624-7631

  2025-11-10

  Statistics: 51

• EFFECTIVENESS OF SOCIAL MEDIA AS A MARKETING AND PROMOTIONAL TOOL FOR MICRO, SMALL, AND MEDIUM ENTERPRISES (MSMEs) CASE STUDY: PT GLOBAL ATCO SUKSESTAMA

  Atikah Putriyani , Tri Mulyaningsih

  1404-1408

  2025-12-28

  Statistics: 50

• THE EFFECT OF REINVENTING POTENTIAL AND FINANCIAL INDEPENDENCE ON THE ENTREPRENEURS CHARACTER OF MILLENNIALS THROUGH SOCIAL MEDIA IN THE ERA MARKETING 4.0

  Adnan , Aiyub Yahya

  323-334

  2021-12-16

  Statistics: 480

• THE EFFECT OF CONTENT MARKETING AND SOCIAL MEDIA INTERACTION ON REPURCHASE INTENTION OF SEA MAKEUP PRODUCTS IN TIKTOK SHOP WITH CONSUMER TRUST AS A MEDIATION VARIABLE (A STUDY ON GENERATION Z IN PALU CITY)

  Yeyen Anggreni , Syamsul Bachri , Maskuri Sutomo , Farid

  8576-8589

  2025-12-13

  Statistics: 50

• ANALYSIS OF THE IMPLEMENTATION OF DIGITAL MARKETING AND MARKETPLACES ON THE DEVELOPMENT OF MSME INCOME IN MEDAN CITY

  Misna Doharni Harahap , Wahyu Ario Pratomo , Irsad

  703-713

  2025-12-23

  Statistics: 74

• DENTAL SERVICES MARKETING IN PRACTICES

  Daryono , Wirawan Dony Dahana , Yuary Farradia

  5137-5146

  2025-09-13

  Statistics: 101

• IMPLEMENTATION OF SOCIAL MEDIA CONTENT CREATION ON BILAL PRODUCTION'S INSTAGRAM ACCOUNT

  Rendi Herdiana Putra , Liestyowati

  2131-2134

  2025-06-10

  Statistics: 193

• THE INFLUENCE OF SOCIAL MEDIA PLATFORMS, MARKETING TECHNIQUES AND E-COMMERCE ON CUSTOMER BUYING INTEREST IN COFFEE SHOPS PICKING IN BINJAI

  Nathaly Orient , Novellyn Wigo , M. Fadhlan Mirza , Deni Faisal Mirza

  5046-5056

  2025-09-20

  Statistics: 128

• ANALYSIS OF THE EFFECTIVENESS OF MARKETING MIX THROUGH SOCIAL MEDIA ON THE IMPULSIVE SPENDING BEHAVIOR OF ONLINE SLOT GAMBLING ADDICTS MEDIATED BY GAMBLING BEHAVIOR (CASE STUDY ON THE ACUTE GAMBLERS REHABILITATION TELEGRAM GROUP)

  Hizamrul Jaen , Teuku Roli Ilhamsyah Putra , Teuku Meldi Kesuma

  3478-3489

  2025-07-28

  Statistics: 69

• THE INFLUENCE OF E-COMMERCE DIGITAL MARKETING IN DEVELOPING LOCAL BRANDS IN INDONESIA (STUDY AT PT. BUKA LAPAK.COM Tbk)

  T. Nurhaida , Lilinesia , Emy Yatul Hasanah

  482-487

  2023-04-30

  Statistics: 143

• ENHANCING CONTENT MARKETING PERFORMANCE THROUGH ARTIFICIAL INTELLIGENCE: A STRATEGIC FRAMEWORK

  Chalirafi

  1969-1706

  2025-01-30

  Statistics: 86

• ANALYSIS OF DIGITAL MARKETING COMMUNICATION MIX STRATEGIES FOR INDOMIE PRODUCTS: MULTICHANNEL INTEGRATION FOR OPTIMIZING BRAND ENGAGEMENT AND CONSUMER LOYALTY

  Romy Di Putra

  1749-1760

  2025-12-30

  Statistics: 39

• MARKETING COMMUNICATION STRATEGY OF HIGHER EDUCATION INSTITUTIONS (HEIS) IN ATTRACTING PROSPECTIVE STUDENTS: A CASE STUDY IN BANDUNG, WEST JAVA

  Natasha Karina Djati , Funny Mustikasari Elita , Ira Mirawati

  2284-2290

  2026-01-17

  Statistics: 2

• THE INFLUENCE OF SOCIAL MEDIA MARKETING ON PURCHASE INTENTION APPAREL PRODUCTS

  Adinda Surgana , Heriyana , Muchsin , Sapna Biby

  123-130

  2024-04-24

  Statistics: 187

• STRATEGIC USE OF DIGITAL MARKETING TO BOOST BRAND AWARENESS IN CREATIVE AGENCIES: THE CASE OF ALICYART STUDIO, JAKARTA

  Rania Alicya , Nila Armelia Windasari

  1786-1794

  2026-01-17

  Statistics: 6

• THE ROLE OF MARKETING COMMUNICATION THROUGH SOCIAL MEDIA IN IMPROVING THE BRAND IMAGE OF THE ISLAMIC UNIVERSITY OF KALIMANTAN MUHAMMAD ARSYA AL BANJARI BANJARMASIN

  Mohammad Zainul , Ridha Septina Arini

  2521-2526

  2025-06-19

  Statistics: 78

• THE IMPORTANCE OF PUBLICATION OF MEDIA CONTENT BY THE KUDUS DISTRICT IN PROMOTING TOURIST DESTINATIONS IN KUDUS DISTRICT

  Muhammad Aniq Mirza Hilmi

  1080-1087

  2025-05-23

  Statistics: 55

• INTEGRATION OF OPERATIONAL MANAGEMENT, DIGITAL MARKETING, AND PRODUCT INNOVATION IN ENHANCING THE COMPETITIVENESS OF HFC IN THE DIGITAL ECONOMY ERA

  Stanley Prabowo , Sunarto Budiono , Agung Winarno

  7090-7103

  2025-10-29

  Statistics: 158

• THE INFLUENCE OF PERSUASIVE COMMUNICATION ON THE INSTAGRAM ACCOUNT OF MOP (MOTHER OF PEARL) BEAUTY ON CONSUMER BUYING INTEREST

  Devi Amelia Putri , Danang Trijayanto

  3638-3645

  2025-08-09

  Statistics: 81

• THE EFFECTIVENESS OF DIGITAL MARKETING THROUGH TIKTOK ON RETURN ON INVESMENT (ROI) OF MICRO SMALL, AND MEDIUM ENTERPRISES IN KONAWE REGENCY

  Muhamad Pariama , Surifan Laembo

  7598-7605

  2025-11-09

  Statistics: 107

• THE EFFECT OF MICRO INFLUENCERS AND CUSTOMER ENGAGEMENT ON PURCHASE INTENTION OF MILLENNIALS AND GEN Z WITH FOMO AS A MODERATING VARIABLE (A STUDY ON N'PURE PRODUCTS IN TIKTOK SHOP)

  Ni Kadek Mei Diana , Ponirin , Syamsul Bahri Dg. Paranai , Anisah

  657-669

  2025-12-23

  Statistics: 49

• EMPOWERING WOMEN THROUGH THE CREATIVE WOMEN'S GROUP (KWK) PROGRAM IN UJONG TANOH DARAT VILLAGE

  Siti Aminah Rahman , Anggun Triana , Fitriani , Rifaldi , Asmarida , M.Raja Tuleut , Mutiara Hasnah , Nadya Eka Syahrani , Nurul Lisa , Putri Amanda , Primarini Anggra , Resa Nazwa , Sasrianda Waruwu , Virna Rahma Qeysha , Yuwen Serly

  876-882

  2024-10-30

  Statistics: 226

• ANALYSIS OF DIGITAL PROMOTION AND SCHOOL IMAGE ON STUDENTS' DECISIONS TO CHOOSE A SCHOOL THROUGH INTEREST AS A MEDIATION VARIABLE AT STATE VOCATIONAL SCHOOL 2 PEMATANG SIANTAR

  Jerriwanto Pontus Regen Sitorus , Husni Muharram Ritonga , Nurafrina Siregar

  1542-1551

  2025-12-28

  Statistics: 14

• THE INFLUENCE OF PRODUCTS AND PRICES ON CONSUMER SATISFACTION OF HIJAB STALLS. ZEE50 IN PONTIANAK CITY

  Sukardi , Muhammad Deva Erlangga

  1843-1850

  2026-01-06

  Statistics: 26

• ADOPTION OF E-COMMERCE PLATFORMS AMONG KASHMIRI ENTREPRENEURS: TRENDS AND CHALLENGES

  Amir Arshid , Asif Bashir

  1500-1508

  2025-01-26

  Statistics: 109