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• MICRO, SMALL AND MEDIUM ENTERPRISES (MSME) DEVELOPMENT STRATEGY IN THE POST-COVID-19 PANDEMIC PERIOD IN MEDAN TEMBUNG DISTRICT

  Muhammad Nur Ridho Siregar , Sirojuzilam , Iskandarini

  1210-1222

  2024-08-15

  Statistics: 135

• STRATEGY TO INCREASE THE PERFORMANCE OF PROCUREMENT AT PT PLN (PERSERO) UIP SUMBAGUT

  Nina Verawaty , Yeni Absah , Meilita Tryana

  1634-1642

  2024-12-14

  Statistics: 81

• THE INFLUENCE OF AUGMENTED REALITY (AR) TECHNOLOGY, ADVERTISING APPEALS, LIVE SHOPPING, AND INFLUENCER MARKETING ON PURCHASING DECISIONS FOR HANASUI LIPSTICK PRODUCTS (CASE STUDY ON FEMALE STUDENTS IN LHOKSEUMAWE CITY)

  Cut Dhea Fidela , Adnan , Naufal Bachri , Rahmaniar

  2060-2070

  2025-09-21

  Statistics: 96

• ANALYSIS OF THE INFLUENCE OF MARKETING COMMUNICATIONS ON LOCAL SKIN CARE ANTI-AGING AWARENESS: CRYSTALLURE IN MEDAN CITY

  Zharifah Putri Masturah Hasibuan , Endang Sulistya Rini , Beby Karina Fawzeea Sembiring

  1711-1723

  2023-09-06

  Statistics: 303

• THE MODERATING EFFECT OF FAMILY VALUE ON THE INFLUENCE OF PURPOSE DRIVEN, FINANCIAL DRIVEN, AND FEELING VALUE ON EMPLOYEE RETENTION IN THE JAKARTA DIGITAL INDUSTRY

  Muhamad Akmal , Frans Assa , Rudolf Lumbantobing

  474-488

  2024-04-30

  Statistics: 87

• DIGITAL CURRENCIES AND THE FUTURE OF MONETARY SYSTEMS

  Zaheer Ahmad Wagay

  363-368

  2024-02-24

  Statistics: 157