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• CUSTOMER SATISFACTION ANALYSIS ON SERVICE QUALITY USING SERVQUAL, CUSTOMER SATISFACTION INDEX, AND IMPORTANCE PERFORMANCE ANALYSIS

  Nur Afifah , Anik Dwiastuti , Rudi Nurdiansyah , Rizky Asyari , Ammar Hilmi Fauzaan , Syechan Ali

  6024-6033

  2026-06-16

  Statistics: 54

• THE EFFECT OF FACEBOOK SOCIAL MEDIA PROMOTION, PRODUCT QUALITY AND PRICE ON THE PURCHASE DECISION OF ZACK KREZZ CHIPS (CASE STUDY ON ZACK KREZZ CHIPS CUSTOMERS SEI RAMPAH DISTRICT

  Yenni Mariani Sinurat , Tasya Nabila

  483-490

  2022-07-31

  Statistics: 406

• IMPACT OF E-COMMERCE, HEALTHCARE LOGISTICS, AND CONSUMER TRUST ON MEDICAL PRODUCT SALES

  Diana Pratiwi , Vip Paramarta , ⁠Farida Yuliaty , Alexandra DeSousa Guterres

  1687-1693

  2025-02-12

  Statistics: 365

• THE EFFECT OF TOFU DUMP SUBSTITUTION ON THE CHEMICAL CHARACTERISTICS AND SENSORY QUALITY OF CHICKEN SAUSAGE

  Vincentius Soeyoto , Yuyun Yuniati , Bambang Sigit Sucahyo

  4135-4146

  2026-03-16

  Statistics: 124

• PRODUCT INNOVATION STRATEGY AND MARKETING TRANSFORMATION IN IMPROVING THE COMPETITIVENESS OF MSMES: A CASE STUDY OF VSPORT SUKABUMI

  Denis Ramadia , Abu Bakar Ashidiqy , Bagja Rahma Putra

  2025-12-02

  Statistics: 318

• INTEGRATION OF OPERATIONAL MANAGEMENT, DIGITAL MARKETING, AND PRODUCT INNOVATION IN ENHANCING THE COMPETITIVENESS OF HFC IN THE DIGITAL ECONOMY ERA

  Stanley Prabowo , Sunarto Budiono , Agung Winarno

  7090-7103

  2025-10-29

  Statistics: 454

• DEVELOPMENT OF TEACHING FACTORY IMPLEMENTATION MANAGEMENT MODEL TO INCREASE THE EFFECTIVENESS OF MARITIME-BASED BUSINESS MANAGEMENT

  Hamjah , Albert Efendi Pohan , Hermansah

  628-633

  2025-04-04

  Statistics: 249

• THE INFLUENCE OF SERVICE QUALITY AND DIGITAL MARKETING ON PURCHASE DECISION THROUGH BRAND AWARENESS AS AN INTERVENING VARIABLE AT SURYA MART UM SURABAYA

  Moh Romli , Wiwik Handayani , Sugeng Purwanto

  2671-2678

  2025-07-07

  Statistics: 479

• DETERMINANTS OF REPURCHASE INTEREST MEDIATED WITH QRIS ON CULINARY IN PEMATANGSIANTAR CITY

  Fitria Halim , Nana Triapnita Nainggolan , Lora Ekana Nainggolan

  8590-8597

  2025-12-19

  Statistics: 154

• REVISITING CUSTOMER LOYALTY IN THE CAFÉ INDUSTRY: THE ROLE OF PRICE AND LOCATION AT DOPAMINE CAFÉ J CITY MEDAN

  Elfredo Hutauruk , Henri Saragih , Elperida J. Sinurat

  5767-5779

  2025-09-30

  Statistics: 365

• DEVELOPMENT OF PAI MATERIALS BASED ON QUIPER SCHOOL APPLICATION TO IMPROVE STUDENTS' LEARNING OUTCOMES MADRASAH ALIYAH YASPIB 1 BITUNG

  Nurhayati , Wadan Y. Anuli2 , Abrari Ilham

  1549-1554

  2025-01-26

  Statistics: 188

• RADIOGRAPHIC IMAGE QUALITY ANALYSIS IN THORAX, ABDOMEN, AND BONE FRACTURE EXAMINATIONS WITH KV AND MAS PARAMETER VARIATIONS

  Zahra Putri Rahman , Rhamdani Syahputra , Nani Lasiyah

  1920-1924

  2025-06-12

  Statistics: 305

• COST INFORMATION AND ENERGY EFFICIENCY: EXPERIMENTAL STUDY ON IN THE DESIGN OF NEW SUSTAINABLE PRODUCTS

  Fadilla Damara Putri , Dyah Ekaari Sekar Jatiningsih

  149-156

  2025-02-28

  Statistics: 183

• DECISION SUPPORT SYSTEM USING WEIGHTED PRODUCT METHOD IN CHIPS MATERIAL SELECTION (CASE STUDY: HASTI FAMILY CHIPS BUSINESS)

  Luqman Nul Hakim , Safwandi , Risawandi

  1482-1494

  2025-01-24

  Statistics: 244

• ANALYSIS OF PRICE AND BRAND IMAGE ON PURCHASING DECISIONS WITH SERVICE AS AN INTERVENING VARIABLE (CASE STUDY OF DIGITAL ALLIANCE AT PT AGRES MEDAN TEKNOLOGI

  Dini Irhamna , Slamet Widodo , Husni Muharram Ritonga

  7982-7991

  2025-11-24

  Statistics: 183

• THE INFLUENCE OF PRODUCTS AND PRICES ON CONSUMER SATISFACTION OF HIJAB STALLS. ZEE50 IN PONTIANAK CITY

  Sukardi , Muhammad Deva Erlangga

  1843-1850

  2026-01-06

  Statistics: 68

• THE INFLUENCE OF PRODUCT QUALITY, PRICE, AND PROMOTION ON CONSUMER SATISFACTION WITH SMARTPHONES

  Dewi Andriany , Mutia Arda

  2700-2706

  2024-12-30

  Statistics: 235

• THE INFLUENCE OF PRICE, PROMOTION, AND PRODUCT QUALITY ON CONSUMER SATISFACTION WITH BRAND IMAGE AS AN INTERVENING VARIABLE

  Mutia Arda , Dewi Andriany

  2708-2717

  2024-12-30

  Statistics: 152

• THE INFLUENCE OF PRICES AND PRODUCTS ON PURCHASE DECISIONS AT PAKDE SURIPAN MEATBALL STALLS

  Muhammad Bayu , Sukardi

  8752-8761

  2025-12-10

  Statistics: 120

• INTERNET OF THINGS (IOT) BASED SMART CHOPPER SYSTEM WITH WEIGHT MONITORING TO IMPROVE PRODUCTIVITY

  Rudy Mustaqim , Irma Salamah , Ahmad Taqwa

  2343-2352

  2025-06-14

  Statistics: 166

• STRATEGIC DIVERSIFICATION ANALYSIS: BUSINESS STRATEGY DEVELOPMENT FOR MBG PROGRAM KITCHEN MANUFACTURING

  Krisan Ayu , Harimukti Wandebori

  849-855

  2025-12-19

  Statistics: 58

• THE EFFECT OF TEMPE FLOUR SUBSTITUTION AND THE ADDITION OF COFFEE GROUNDS ON PROTEIN, FIBER, CARBOHYDRATE CONTENT, AND ORGANOLEPTIC QUALITY OF DAHLIA COOKIES

  Elizabeth Angela Sitijo , Bambang Sigit Sucahyo , Yuyun Yuniati , Rachma Nur Devianti

  3089-3096

  2026-03-01

  Statistics: 56

• THE INFLUENCE OF THE 7P MARKETING MIX ON OUTPATIENTS’ REVISIT INTENTION (A SURVEY STUDY AT DR. AGUNG HOSPITAL, BIMA CITY)

  ST. Hajar , Sri Rochani Mulyani , Etty Sofia Marianti Asnar

  5162-5171

  2026-05-31

  Statistics: 36

• AUGMENTED REALITY LABELS FOR TEACHING FACTORY PRODUCT PRESENTATION IN A VOCATIONAL HIGH SCHOOL (MULTIMEDIA PROGRAM)

  Herman Thuan To Saurik , Kelvin , Sigit Firdaus Prayogi , Taufikur Rahman

  234-244

  2025-12-23

  Statistics: 248

• ANALYSIS OF SHARIA UMKM DEVELOPMENT STRATEGIES IN THE DIGITAL ECONOMY ERA (STUDY ON HNI-HPAI BC MEDAN 8)

  Adinda Khairunisa Ahmadi , Rasta Kurniawati Br Pinem

  4874-4879

  2026-04-27

  Statistics: 87